Who Uses ActiveCampaign?
ActiveCampaign is ideally suited for small and medium sized businesses looking to grow through better customer relationships. We integrate easily with most best-in-class marketing solutions.
What Is ActiveCampaign?
ActiveCampaign's category-defining Customer Experience Automation (CXA) Platform helps over 100,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to hundreds of pre-built automations that combine email marketing, marketing automation, CRM, and machine learning for powerful segmentation and personalization across social, email, messaging, chat, and text. Over 70% of ActiveCampaign's customers use its 300+ integrations.
ActiveCampaign Details
ActiveCampaign
http://www.activecampaign.com
Founded 2003
ActiveCampaign Pricing Overview
ActiveCampaign does not have a free version but does offer a free trial. ActiveCampaign paid version starts at US$15.00/month.
Starting Price
US$15.00/month
Pricing Details
Pricing is determined by plan and by amount of contacts in the account.
Free Version
No
Free Trial
Yes
Deployment
Cloud, SaaS, Web
Mobile - iOS Native
Mobile - Android Native
Training
In Person
Live Online
Webinars
Documentation
Support
Business Hours
Online
ActiveCampaign Features
Customer Relationship Management Software
- Calendar/Reminder System
- Document Storage
- Email Marketing
- Internal Chat Integration
- Lead Generation
- Lead Scoring
- Marketing Automation Integration
- Mobile Access
- Quotes/Proposals
- Segmentation
- Social Media Integration
- Task Management
- Territory Management
Email Marketing Software
- A/B Testing
- Auto-Responders
- CAN SPAM Compliance
- Customer Surveys
- Drip Campaigns
- Dynamic Content
- Event Triggered Email
- Image Library
- Landing Pages/Web Forms
- List Management
- Mobile Optimized Emails
- Reporting/Analytics
- Subscriber Management
- Template Management
- WYSIWYG Email Editor
Marketing Automation Software
- A/B Testing
- Analytics/ROI Tracking
- Customizable CTAs
- Drip Campaigns
- Dynamic Content
- Landing Pages/Web Forms
- Lead Scoring
- Sales Intelligence
- Search Marketing
- Segmentation
- Social Marketing
- Website Visitor Tracking
ActiveCampaign Alternatives
More ActiveCampaign alternatives
ActiveCampaign Reviews
Showing 5 of 792 reviews
Néstor M.
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Overall Rating5/5
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Ease of Use5/5
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Features & Functionality5/5
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Customer Support5/5
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Value for Money5/5
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 06/09/2019
"This guys know how to do things the right way"
Comments: Let me say it clearly: A-W-E-S-O-M-E Trust me, they are the "real deal".
Pros: Instead of boring the hell out of you making a long list of all the things I like about AC, I would resume them in just 3 "little" things I care of: - Reputation: They REALLY care about sender reputation. And, you know... an email that doesn´t get to my suscribers is like loosing money out of my pocket. So, I´me really happy the way they´re handling things on this department - Ease of use + functionalities: Most other services only offer one of them things. But I want them all. AC covers all my needs regarding this issues (and I´m a choosy guy, you know). - It´s scalable!: This is a biggy. As your businees grows, you´ll have a new set of needs when it comes to automation. AC scales as your business thrives so you don´t have to switch companies never again.
Cons: I´m a Spanish user and would love a full Spanish translation (at the moment we hace a partial translation) for Spanish users.
- Reviewer Source
- Reviewed on 06/09/2019
Kevin J.
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Overall Rating4/5
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Ease of Use3/5
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Features & Functionality4/5
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Customer SupportUnrated
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Value for Money5/5
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 19/06/2020
"The automations work like a charm"
Comments: We are using Mailblue, which is a certified partner of ActiveCampaign and makes their software available in my native language and with Dutch support. This makes it quite easy to get support when you need it. We were looking for a tool with e-mail, automation and lead scoring features. As we didn't have any in-house knowledge about these (especially the tools), I've done some research. ActiveCampaign came out as the tool with the best functionalities for the best price (through Mailblue). This made me decide to start a demo, and eventually get the software. So far, it does exactly what I need and at this time it doesn't cost me a lot of time to figure out how to use it. The only thing is we currently don't really use the lead scoring mechanism as it needs a lot of tweaking (on our side). But as all other features are working really well for me, we're still happy users of the software.
Pros: The flexibility of the tool is something I really like. It's quite easy to use your own email templates, which are (as long as you keep it simple) completely adjustable as well as responsive. Besides that, the automation part is working like a charm. By using your own tags and fields you can practically do anything you want.
Cons: I am still trying to figure out how to set up a link with our current CRM. As ActiveCampaign has their own CRM built in, this is not one of the key futures. For our business however, we only use ActiveCampaign for the e-mail marketing and automations (so only the marketing department is using this tool). The entire company is built on the use of our CRM, so we'd like to see all of the ActiveCampaign data on there for a complete report.
- Reviewer Source
- Reviewed on 19/06/2020
Keleigh L.
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Overall Rating5/5
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Ease of Use5/5
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Features & Functionality5/5
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Customer Support5/5
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Value for Money5/5
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 31/08/2020
"Consolidated so many tools into one"
Comments: Their customer support is beyond great. I’ve sent instant chats to ask questions many times and I’m always impressed by how out of the way their reps go to help me. I even had one rep who built out an entire custom automation for me based on my needs.
Pros: I held back from investing in ActiveCampaign for over a year because of the overall cost. What I didn’t realize then was that I would be able to cancel FOUR other software subscriptions thanks to the robust suite of features that AC has. This software has played a critical role in my ability to grow my business by over 150% this year and I would recommend it to anyone!
Cons: I would give my left leg for AC to have mobile functionality. They don’t have an app and the mobile version of their site is non-functional. It quite literally can only be used on a computer. This is the one place where AC is severely behind their competitors.
- Reviewer Source
- Reviewed on 31/08/2020
Aaron B.
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Overall Rating3/5
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Ease of Use3/5
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Features & Functionality4/5
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Customer Support3/5
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Value for Money5/5
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 14/08/2019
"this is the title of my review"
Comments: training training training. I have been trialling and training how to use this product the whole 12 months or so Ive been using it
Pros: love the automation and the campaigns features. I also like that it integrates with my gmail (G Suite) account.
Cons: some of the features are hidden, the layout is really lacking for easy of use. its hard to find and add tags and lists etc. it seems to have great features but they are hidden away and hard to find.
- Reviewer Source
- Reviewed on 14/08/2019
Deanna F.
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Overall Rating4/5
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Ease of Use4/5
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Features & Functionality5/5
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Customer Support5/5
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Value for Money5/5
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 26/06/2020
"Very happy with ActiveCampaign!"
Comments: My business is still small but growing and I know that there is a lot more to tap into for what ActiveCampaign can do but I have been very happy with it so far. When I was deciding who to go with, I researched many of the options that were popular and this one just seemed like the best one. Now a couple years later, I'm seeing more and more people praising it and what it can do. That's got me thinking I made the right choice. I mean, I figured at the time that it was the right choice but I'm seeing that validated by other's comments, too.
Pros: I like how powerful this software is and for a great price! When I started with it, I had quite a bit of a learning curve to learn it but had excellent help from support staff. It integrated well with my other online sites. Now I'm all set up and it runs like a charm. I look forward to using more of its capability as my business grows.
Cons: I have found it a little complicated for setting up with new lead magnets but I have attributed that to its ability to do so much so that you have to navigate around to set up what you need. And, I am still learning it. But what's great is that you can duplicate an automation. So once you have created what you want, you don't have to necessarily go back to square one. That I like very much!
- Reviewer Source
- Reviewed on 26/06/2020
