---
description: Get detailed information about Bento usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: Bento Price, Reviews & Ratings - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Bento](/software/209927/bento)

# Bento

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> Bento is an email marketing and automation software that helps growing businesses connect with customers through targeted campaigns.
> 
> Verdict: Rated **5.0/5** by 62 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Bento?

Small to midsize businesses, ecommerce companies, marketing agencies, and marketers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 62 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.9/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.9/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Bento

## Commercial Context

- **Starting Price**: A$30.00
- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: Pricing scales per contact (known visitor) in the database.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Australia, United States

## Features

- A/B Testing
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Scheduling
- Contact Management Software
- Customer Segmentation
- Customizable Fields
- Email Tracking Software
- Event Triggered Actions
- Landing Pages/Web Forms
- Mobile Optimization
- Reporting/Analytics
- Subscriber Management
- WYSIWYG Editor

## Integrations (6 total)

- Make
- OptinMonster
- RightMessage
- Shopify
- Stripe
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.capterra.co.il/directory/30013/email-marketing/software)

## Alternatives

1. [Gmail](https://www.capterra.co.il/software/202338/gmail) — 4.8/5 (13475 reviews)
2. [Brevo](https://www.capterra.co.il/software/132996/brevo) — 4.6/5 (3487 reviews)
3. [Mailchimp](https://www.capterra.co.il/software/110228/mailchimp) — 4.5/5 (17642 reviews)
4. [Success.ai](https://www.capterra.co.il/software/1055401/success-ai) — 4.8/5 (417 reviews)
5. [MailerLite](https://www.capterra.co.il/software/136603/mailerlite) — 4.7/5 (2318 reviews)

## Reviews

### "Really cool for SAAS" — 5.0/5

> **Igor** | *18 January 2026* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: Email deliverability: my emails don’t end up coming from banned IPs\! I’m still struggling a bit with email HTML/layout, but much less than before, and their new AI features do help. The product is genuinely evolving, and you can actually influence the roadmap. With the proper event-based approach and a clear focus on SaaS, I honestly don’t see any real alternatives to them (at least for now).
> 
> **Cons**: What I liked the least was their .NET SDK, but I extended/fixed it myself and now everything’s fine.
> 
> I’ve worked with several email marketing platforms, and this one is the most flexible and most sensible. It still doesn’t have everything I need yet, but the team already has it on their roadmap - and I still haven’t explored all the system’s features myself.

-----

### "Finally, an email platform that feels built for the future" — 5.0/5

> **Tom** | *11 June 2026* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: Moving to Bento felt like stepping out of the past and into something built from the ground up for where things are headed. The deliverability has been noticeably better, and the value for what I'm paying is hard to argue with.&#10;But the thing that really won me over... the AI flow builder is fantastic. It's the kind of tool that makes you rethink what an automation platform can be. It doesn't feel bolted on. It feels native to the whole experience.&#10;And then there's the support, which was honestly the best I've ever had. It doesn't feel like dealing with a giant publicly traded company. It feels like the kind of company I run myself, with an \[sensitive content hidden\] who cares as much as I do. I care a lot about my subscribers and the people I'm trying to help... and Bento gives me that same warm feeling, like I'm part of something, and that the \[sensitive content hidden\] care just as much. That's a rare thing to find these days, and it makes me feel good about being here. I'm excited for where it's going to grow from here, even though it's already at an amazing place.
> 
> **Cons**: Nothing major, honestly. I went in fully expecting the usual migration headaches you get when switching platforms, and I just didn't hit them. If I'm reaching for something, I'm still getting my head wrapped around the new approach... but it's well worth the investment in time, because it'll pay off big time in the long run.
> 
> Switching platforms is never something you take lightly, especially when your whole business runs through it. Bento made it feel easy, and more than that, it made me feel like I'd found the right home. Five stars, and I mean it.

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### "Early success" — 5.0/5

> **James** | *19 March 2026* | Computer Software | Recommendation rating: 2.0/10
> 
> **Pros**: We love the simple interface and logical steps for creating automated email flows and campaigns. Having a deep integration with our application makes segmenting audiences simple.
> 
> **Cons**: The AI integration can sometimes be hard to convey our wants to. It can mid-understand our desired outcome.
> 
> We have only been using Bento for a short while but have already made the decision to integrate with our application. The support has been fantastic\!

-----

### "Simple, Clear and Easy to Use" — 5.0/5

> **Jake** | *18 June 2026* | Leisure, Travel & Tourism | Recommendation rating: 10.0/10
> 
> **Pros**: I liked how easy Bento was to use. It felt clean, straightforward, and didn’t take much effort to get set up or understand. Everything was organised well, which made it simple to manage without a lot of back and forth.
> 
> **Cons**: There wasn’t much I disliked. If I had to pick something, a bit more guidance or detail upfront would make it even easier to get the most out of it, especially when you’re first getting started.
> 
> Overall, Bento has been a really positive experience. It’s simple, well organised, and easy to use without feeling overcomplicated. It helped keep things clear and saved time, which made the whole process feel smooth and low-fuss.

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### "Deliverability is king, Best in class support, opinionated software" — 5.0/5

> **Richard** | *8 September 2025* | Information Services | Recommendation rating: 10.0/10
> 
> **Pros**: Great value for the money. Deliverability is the best I've had, help in discord is fantastic. I started sending to people when we switched over and people I thought were non-responders started responding like the never received our emails before. They are very helpful and the warmup / batching is so good. I've also made use of the API which is again quite good.
> 
> **Cons**: The interface is a little quirky. Info is often not where I am used to finding it, but it's there and more of it if you take the time. There are some things with fields where you have to memorize the field to add it to a contact vs selecting a list of fields they store from a dropdown and then add it. It's not a lot to do and Im not leaving for the sake of these kinds of things.
> 
> When was the last time you were in regular conversation with the \[sensitive content hidden\]&#10; of mailchimp/active campaign. Did they habitually give you free advice on how to send and land in inboxes? The email landscape is constantly changing to be more engagement driven, do you have software or a partner?

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## Links

- [View on Capterra](https://www.capterra.co.il/software/209927/bento)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/209927/Bento/> |
| en-AE | <https://www.capterra.ae/software/209927/bento> |
| en-AU | <https://www.capterra.com.au/software/209927/bento> |
| en-CA | <https://www.capterra.ca/software/209927/bento> |
| en-GB | <https://www.capterra.co.uk/software/209927/bento> |
| en-IE | <https://www.capterra.ie/software/209927/bento> |
| en-IL | <https://www.capterra.co.il/software/209927/bento> |
| en-IN | <https://www.capterra.in/software/209927/bento> |
| en-NZ | <https://www.capterra.co.nz/software/209927/bento> |
| en-SG | <https://www.capterra.com.sg/software/209927/bento> |
| en-ZA | <https://www.capterra.co.za/software/209927/bento> |
| fr | <https://www.capterra.fr/software/209927/bento> |
| fr-BE | <https://fr.capterra.be/software/209927/bento> |
| fr-CA | <https://fr.capterra.ca/software/209927/bento> |
| fr-LU | <https://www.capterra.lu/software/209927/bento> |

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