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What Is Google Forms?

Survey builder application that allows one to create customizable forms that could be shared among sample using a web URL.

Who Uses Google Forms?

Web-based platform that lets individuals and businesses of all sizes build customizable forms to conduct surveys and generate real-time response charts.

Google Forms Software - Google Forms analyze survey responses
Google Forms Software - Google Forms manage surveys on mobile devices
Google Forms Software - Google Forms customize survey theme
Google Forms Software - Google Forms add variety of question types

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Reviews of Google Forms

Average score

Overall
4.7
Ease of Use
4.7
Customer Service
4.4
Features
4.4
Value for Money
4.8

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Tony
Tony
Managing Director in South Africa
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Managing Customer Happiness with Google Forms

5.0 4 years ago

Comments: Using Google Forms is quick and easy. It's also free, so for companies on a budget you can build fantastic survey forms without having to pay for expensive systems. It's really easy to set up and really quick to deploy. I highly recommend this service o all my other clients.

Pros:

Google Forms makes creating online forms a breeze. We use the forms for multiple purposes, but our main purpose is to collect and collate Customer Happiness Indices. It took me less than 10 minutes to set up a form and we tag it in the signature file of our customer support emails. What makes it really great is that I can see the individual entries, but I can also get a graphical representation of responses. This allows me to quickly glance over the results if I want a quick synopsis of how my team is doing, or I can do a deep-dive and see what's really going on inside.

Cons:

One of the limitations on Google Forms is the lack of templates. This means that your forms can border on the boring. It would be really great if Google would provide more templates, or allow users to build and upload their own CSS templates (a bit advanced, I know), so that the forms fit in better with our corporate customer image.

Kimberly
Kimberly
Talk show host Programmer in US
Verified LinkedIn User
Broadcast Media, Self Employed
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Google Forms-Basic & Needs to be Better

4.0 2 months ago New

Comments: For me, Google Forms seems to be a tool that was put together for basic usage and left alone. Other forms that you have to pay for have an easier interface and allows for more integration with other tools.

Pros:

Google forms is great for a burgeoning business or for someone without much knowledge of basic design. You can use it quickly and without any additional cost. It is seamless with other Google Workplace tools.

Cons:

Google Forms are much too basic for businesses that require software integration. To actually use for specific use cases can prove difficult or impossible. Also, there are no visual aides that I could find they offer. It is more difficult to share than it needs to be, too.

Freddy
Owner in US
Health, Wellness & Fitness, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Small business model

3.0 last month New

Comments: Overall very pleased and not mush else out there to compare to

Pros:

Fast setup Easy to understand Translation into data and metrics easy and streamlined.

Cons:

Needs more customizable outlay Drop and drag ins

Brianna
Brianna
Founder in Australia
Verified LinkedIn User
Computer Software, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Free, Easy to Use, Wildly Simple Compared to Competitors

5.0 4 months ago

Comments: Great! 10/10 recommend--especially when first getting started with forms.

Pros:

As the title says--free (included in Google Suite / Google Workspace), wildly easy to use, and much more user friendly than some of the more complicated survey, form, and questionnaire builders out there. If you're looking for a survey builder and publisher that you can pull together and share ASAP--this is the tool for you.

Cons:

N/A -- honestly, there is nothing we don't like about Google Forms. If you need incredibly complex form development and design--probably go elsewhere. That said, if the face of the form/survey can be relatively simple and the weight lies in the data collected and post-survey analysis, exporting and transferring to Google Sheets and then running Excel analysis will do you well. (For free.)

Kayla
Communication and Speech Coach in Spain
E-Learning, Self Employed
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

A practical tool for small to medium-sized businesses

5.0 2 months ago New

Comments: This is a simple, easy-to-use solution for small businesses ready to implement surveys and forms into their work without generating more business expenses.

Pros:

Google Forms is a free solution for businesses that want to be efficient with their software expenses. I can send surveys and get contacted by quality leads without needing to learn to use other software such as Airtable or SurveyMonkey.

Cons:

There are few design options, so if branding is a big part of your professional online presence you may need to go to a paid software for this.