---
description: Get detailed information about Ahrefs usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: Ahrefs Price, Reviews & Ratings - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Search Marketing Software](/directory/30931/seo/software) > [Ahrefs](/software/176340/ahrefs)

# Ahrefs

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> Ahrefs is the AI marketing platform that makes your brand discoverable: in search, AI, and beyond.
> 
> Verdict: Rated **4.7/5** by 585 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Ahrefs?

Website owners, SEOs, AEOs, marketers, agencies, in-house marketing teams, enterprises.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 585 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.5/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Ahrefs
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Other (Free version available) (Free Trial)
- **Pricing Details**: Ahrefs Free is offers free (but limited) lifetime access to six core tools.&#10;&#10;Full access subscription plans are divided into Starter ($29/mo), Lite ($129/mo), Standard ($249/mo), Advanced ($499/mo) and Agency ($1,499/mo).&#10;&#10;Monthly subscriptions starting at $29/month, $99/month (personal) and $999/month (agency).&#10;&#10;Annual subscriptions starting at $82/month (personal) and $832/month (agency).&#10;&#10;A 7-day trial is available for $7.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Chinese, Dutch, English, French, German, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Turkish
- **Available Countries**: Algeria, Angola, Australia, Benin, Botswana, Brazil, Burkina Faso, Burundi, Cameroon, Canada, Cape Verde, Central African Republic, Chad, China, Comoros, Congo - Brazzaville, Congo - Kinshasa, Djibouti, Egypt, Equatorial Guinea and 46 more

## Features

- AI/Machine Learning
- API
- Activity Dashboard
- Alerts/Notifications
- Audit Management
- Campaign Management Software
- Competitive Analysis
- Content Management System (CMS) Software
- Conversion Tracking
- Dashboard Software
- Data Import/Export
- Data Visualization Software
- Keyword Research Software
- Keyword Tracking
- Link Management
- Marketing Automation Software
- Marketing Management
- Monitoring
- Performance Metrics
- Reporting & Statistics
- Reporting/Analytics
- SEO Management
- Search/Filter
- Web Traffic Reporting
- Website Analytics

## Integrations (2 total)

- Google Analytics 360
- Google Search Console

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Search Marketing Software](https://www.capterra.co.il/directory/30931/seo/software)

## Related Categories

- [Search Marketing Software](https://www.capterra.co.il/directory/30931/seo/software)
- [Website Optimization Tools Software](https://www.capterra.co.il/directory/31557/website-optimization-tools/software)
- [Web Analytics Software](https://www.capterra.co.il/directory/30073/web-analytics/software)
- [Social Media Marketing Software](https://www.capterra.co.il/directory/30781/social-media-marketing/software)
- [Marketing Automation Software](https://www.capterra.co.il/directory/6/marketing-automation/software)

## Alternatives

1. [Semrush](https://www.capterra.co.il/software/151962/semrush) — 4.6/5 (2325 reviews)
2. [Wix](https://www.capterra.co.il/software/169007/wix) — 4.4/5 (10763 reviews)
3. [SEO PowerSuite](https://www.capterra.co.il/software/127616/seo-powersuite) — 4.5/5 (382 reviews)
4. [AccuRanker](https://www.capterra.co.il/software/149278/accuranker) — 4.9/5 (330 reviews)
5. [Screpy](https://www.capterra.co.il/software/209021/screpy) — 4.8/5 (236 reviews)

## Reviews

### "Deep and rich SEO data" — 5.0/5

> **yaacov** | *23 June 2026* | Management Consulting | Recommendation rating: 9.0/10
> 
> **Pros**: Such a vast set of data that covers so many domains and terms&#10;i find the site explorer dashboard so useful when trying to understand the SEO stength of a domain
> 
> **Cons**: There isn't much not to like. Sometimes the options and filters can be somewhat overwhelming but that's a function of the depth of the data
> 
> I use it a few times a month and find it very easy to  use and data updates when using filters at an acceptable speed

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### "Amazing tool, but it's expensive." — 4.0/5

> **Deyan** | *6 February 2025* | Internet | Recommendation rating: 10.0/10
> 
> **Pros**: The sheer amount of features make ahrefs a great tool. If you need to pick ONLY ONE SEO software, go with ahrefs.
> 
> **Cons**: Pricing is quite high. There's a joke running around that even thinking about ahrefs costs you a credit.

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### "Good SEO Tool" — 4.0/5

> **Verified Reviewer** | *6 July 2026* | Computer Software | Recommendation rating: 6.0/10
> 
> **Pros**: We used both Semrush and Ahrefs for several years to manage our SEO campaigns, keyword research, and more. Ahrefs is a solid tool that provided us with good rank tracking, results, and strategic advice
> 
> **Cons**: Ahrefs is now pretty easy to replace with different AI tools for doing basic keyword research and tracking.

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### "Declining quality of data since 2023" — 2.0/5

> **Jana** | *24 September 2025* | Marketing & Advertising | Recommendation rating: 1.0/10
> 
> **Pros**: We are still a paying user of Ahrefs at TheoryDigital but honestly, there's less and less to like. I have been extensively using the keyword research tool though, to produce writing prompts. That's the only thing that's keeping me there.
> 
> **Cons**: They quit tracking niche keywords in like 2023, probably because of the server cost. So for websites in tiny niches the traffic would routinely be estimated as 0 unless you ranked on major, mainstream keywords. This costed webmasters agency business because some agencies had a process where they evaluated traffic based on Ahrefs and would not accept any alternative way. And now in 2025 they no longer track any positions that rank at over 10th place in Google, because the forced pagination in Google API would make their costs also prohibitive.
> 
> Overall the traffic estimates Ahrefs show are extremely misleading my opinion is that marketing agencies should no longer use this tool as a point of reference about traffic levels on a website. The outdated impression of Ahrefs as a reliable reference is causing damage in the industry. The keyword search has been pretty good as an ideation tool, but I worry that now that they don't access 2+ pages of SERP they will no longer have the data to provide matching queries and related queries that were so great for my process. TLDR processes relying on Ahrefs need to be rebuilt now\!

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### "A go-to SEO tool that delivers, if you're ready to invest in it" — 5.0/5

> **Verified Reviewer** | *28 April 2026* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: What stands out most to me about Ahrefs is the way information is presented. The graphics, the colors, and the visual layout make understanding a lot of data feel effortless. For someone with an analytical mind like mine, being able to see complex data presented in a clear, visual way makes it so much easier to process, work with, and make quick decisions from.
> 
> **Cons**: Ahrefs is not cheap, and for a small business just getting started with SEO, it can be hard to justify the monthly cost.
> 
> Once you get comfortable navigating Ahrefs, the insights you get on keywords, backlinks, and competitors are hard to find anywhere else at the same quality.

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## Links

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