---
description: Get detailed information about GMass usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: GMass Price, Reviews & Ratings - Capterra Israel 2026
---

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# GMass

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> Turn Gmail into a powerful but easy-to-use email marketing/mail merge platform. 99% of users report their best deliverability ever.
> 
> Verdict: Rated **4.8/5** by 1375 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses GMass?

Whether you need to send cold emails, mail merges, email marketing messages, internal comms, or invitations, GMass can do it all — and all inside Gmail with the best deliverability you've ever had.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 1375 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support Software | 4.7/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: GMass
- **Location**: Mequon, US

## Commercial Context

- **Starting Price**: US$25.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: GMass is offered across two pricing plans, outlined below. &#10;Individual:&#10;Minimal: $8.95 per month and $89 per year&#10;Standard: $12.95 per month and $129 per year&#10;Premium: $19.95 per month and $199 per year&#10;Team:&#10;Premium: Pricing starts at $89 per month or $897 per year and scales with the number of users.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 210 more

## Features

- A/B Testing
- Activity Dashboard
- Alerts/Notifications
- Behavior Tracking
- Behavioral Targeting
- Campaign Analytics
- Campaign Scheduling
- Click Tracking
- Customer Segmentation
- Customizable Fields
- Email Management Software
- Email Templates
- Email Tracking Software
- Engagement Tracking
- Event Triggered Actions
- Mobile Optimization
- Real-Time Analytics
- Real-Time Notifications
- Real-Time Reporting
- Reporting/Analytics
- Team Management Software

## Integrations (3 total)

- Gmail
- Google Sheets
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [Email Tracking Software](https://www.capterra.co.il/directory/31325/email-tracking/software)

## Related Categories

- [Email Tracking Software](https://www.capterra.co.il/directory/31325/email-tracking/software)
- [Personalization and Behavioral Targeting Software](https://www.capterra.co.il/directory/30965/personalization/software)
- [Email Marketing Software](https://www.capterra.co.il/directory/30013/email-marketing/software)

## Alternatives

1. [Gmail](https://www.capterra.co.il/software/202338/gmail) — 4.8/5 (13388 reviews)
2. [Mailchimp](https://www.capterra.co.il/software/110228/mailchimp) — 4.5/5 (17597 reviews)
3. [Brevo](https://www.capterra.co.il/software/132996/brevo) — 4.6/5 (3436 reviews)
4. [MailerLite](https://www.capterra.co.il/software/136603/mailerlite) — 4.7/5 (2259 reviews)
5. [Constant Contact](https://www.capterra.co.il/software/31898/constant-contact) — 4.3/5 (2921 reviews)

## Reviews

### "Great app meets requirements" — 4.0/5

> **Maor** | *11 December 2024* | Human Resources (HR) Software | Recommendation rating: 8.0/10
> 
> **Pros**: Easy of use, Multiple mail sending, great tool for marketing
> 
> **Cons**: UX\\UI design, the personalization of the emails are not good enough yet.

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### "A must-have for high-volume email outreach" — 5.0/5

> **Kellie** | *20 April 2026* | Management Consulting | Recommendation rating: 9.0/10
> 
> **Pros**: The follow-up automation is by far the most valuable feature for me. I send a large volume of emails every week, and GMass completely removes the need to manually track who has replied and who hasn’t. It ensures nothing falls through the cracks and keeps my outreach organized without extra effort. I also love that it integrates directly into Gmail—it feels seamless and doesn’t require learning a new platform. It’s straightforward, efficient, and saves me a significant amount of time.
> 
> **Cons**: There’s definitely more functionality available than I’ve personally explored so far, so there may be a slight learning curve if you want to fully maximize everything GMass offers. That said, the core features are very easy to use.
> 
> Overall, GMass has made my email workflow much more efficient and far less stressful. Before using it, keeping up with follow-ups felt overwhelming and time-consuming. Now, I can rely on automation to handle that process while I focus on other parts of my work. Even just using a fraction of its features has made a noticeable difference, and I’d highly recommend it to anyone managing consistent email outreach.

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### "Very powerful. Onboarding can be improved." — 5.0/5

> **Chandini** | *19 April 2026* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Very powerful for the needs of a small business like myself. The ease of integrations with my Google Sheets (because my CRM is small and something like Hubspot would be an overkill for me), the personalizations, and the automations GMass has built it makes well worth the price.
> 
> **Cons**: There is no onboarding wizard that walks you through the features - lost opportunity for a tool so powerful. Would also love to see the campaign dashboard improved so it's easier to track what happened with each follow-up.
> 
> Very powerful tool, just had to figure out how to make it work since onboarding wizard doesn't exist.

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### "Efficient email outreach without leaving Gmail" — 5.0/5

> **Sailash** | *5 May 2026* | Wholesale | Recommendation rating: 10.0/10
> 
> **Pros**: Native Gmail integration (no separate platform needed)&#10;Strong personalization using Google Sheets&#10;Automated follow-ups and sequences&#10;Easy reply management inside Gmail
> 
> **Cons**: UI can feel slightly dated compared to newer tools. Setup for advanced campaigns takes some time, especially when configuring sequences and conditions. Reporting is useful but could be more intuitive at first glance.
> 
> GMass makes it easy to send personalized bulk emails directly from Gmail. I’ve used it for outreach campaigns, and the Google Sheets integration is a big plus.&#10;&#10;The automation (follow-ups, scheduling, tracking) works well and helps save time.&#10;&#10;There is a slight learning curve, especially for more advanced features, but once set up, it’s very effective.&#10;&#10;I’d recommend it to small businesses, consultants, or anyone doing regular email outreach.

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### "Value for Money" — 5.0/5

> **Vishnu** | *21 April 2026* | Business Supplies & Equipment | Recommendation rating: 10.0/10
> 
> **Pros**: Value for Money, Features, Data Management, Security, Customer Support, Email Marketing, Email Templates
> 
> **Cons**: What I liked least about GMass was its occasional lack of polish in the user experience. While powerful, the interface can feel cluttered and not very intuitive, especially for first-time users. Some features—like campaign analytics and list management—aren’t as streamlined as they could be, which can slow down workflow. There’s also a bit of a learning curve to fully understand advanced options like automation and personalization. Additionally, since it relies heavily on Gmail, any limitations or quirks of Gmail itself can affect performance. Finally, customer support, while helpful, isn’t always as fast or proactive as expected when dealing with urgent issues.
> 
> My overall experience with GMass has been very positive. I’m genuinely happy with how easy it is to use, especially since it works directly within Gmail, making email campaigns feel seamless and familiar. The ability to send personalized bulk emails, automate follow-ups, and track opens and clicks has made my outreach much more effective. I also appreciate how quickly I was able to get started without needing extensive technical knowledge. While there are a few areas that could be improved, the overall performance, reliability, and time-saving features make it a great tool for email marketing. It has significantly improved my productivity and communication.

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