---
description: Get detailed information about Apollo.io usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: Apollo.io Price, Reviews & Ratings - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Inside Sales Software](/directory/30680/inside-sales/software) > [Apollo.io](/software/158696/apollo)

# Apollo.io

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> Power your go-to-market with one platform. Fueled by the most accurate data on 210M contacts and 35M companies.
> 
> Verdict: Rated **4.5/5** by 387 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Apollo.io?

Our B2B data quantity and quality offer sales, marketing, recruiting, and financial professionals an edge to access the information they can’t get elsewhere.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 387 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.2/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Apollo.io
- **Founded**: 2015

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: Apollo.io is available across three pricing tiers, see below or find out detailed information here: https://www.apollo.io/pricing&#10;&#10;Free: $0/month - always Free&#10;Basic: $49/month&#10;Professional: $99/month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, Chile, Colombia, France, Germany, India, Ireland, Israel, Mexico, Netherlands, New Zealand, Philippines, Portugal, Singapore, South Africa, Spain, Switzerland, United Arab Emirates and 2 more

## Features

- AI/Machine Learning
- Activity Dashboard
- Alerts/Notifications
- Auto-Dialer
- B2B Lead Generation
- CRM Software
- Calendar Management
- Call List Management
- Call Recording Software
- Call Tracking Software
- Campaign Management Software
- Collaboration Tools
- Communication Management
- Competitive Analysis
- Contact Management Software
- Conversation Intelligence
- Customer History
- Customer Profiles
- Customer Segmentation
- Dashboard Software
- Data Enrichment
- Data Import/Export
- Demographic/Firmographic Data
- Email Management Software
- Email Marketing Software
- Engagement Tracking
- Event Triggered Actions
- Intent Data
- Interaction Tracking
- Lead Capture Software
- Lead Distribution
- Lead Management Software
- Lead Notifications
- Lead Scoring
- Lead Segmentation
- Meeting Management
- Performance Management
- Performance Metrics
- Personalization and Behavioral Targeting Software
- Pipeline Management
- Predictive Analytics Software
- Prioritization
- Process/Workflow Automation
- Reporting & Statistics
- Reporting/Analytics
- Sales Reports
- Target Account Identification
- Task Management Software
- Third-Party Integrations
- Workflow Management Software

... and 4 more features

## Integrations (23 total)

- Census
- Gmail
- Google Chrome
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- Koncert
- Lavender
- LinkedIn for Business
- Mailgun
- Marketo Engage
- Microsoft Outlook
- Nooks
- Nylas
- Orum

... and 8 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Inside Sales Software](https://www.capterra.co.il/directory/30680/inside-sales/software)

## Related Categories

- [Inside Sales Software](https://www.capterra.co.il/directory/30680/inside-sales/software)
- [Sales Enablement Software](https://www.capterra.co.il/directory/30798/sales-enablement/software)
- [Lead Management Software](https://www.capterra.co.il/directory/30017/lead-management/software)
- [Customer Engagement Software](https://www.capterra.co.il/directory/30906/customer-engagement/software)
- [Account Based Marketing Software](https://www.capterra.co.il/directory/31125/account-based-marketing/software)

## Alternatives

1. [Seamless](https://www.capterra.co.il/software/207295/seamless-ai) — 4.5/5 (487 reviews)
2. [Dripify](https://www.capterra.co.il/software/215082/dripify) — 4.7/5 (476 reviews)
3. [useArtemis](https://www.capterra.co.il/software/1035603/useartemis) — 4.7/5 (171 reviews)
4. [Cognism](https://www.capterra.co.il/software/169083/cognism) — 4.7/5 (255 reviews)
5. [ActiveCampaign](https://www.capterra.co.il/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "It always adds a great level of fluidity to identifying potential customers." — 5.0/5

> **Moran** | *11 December 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Apollo.io has always been the fastest and most efficient way to find and engage with potential customers. I love using the search and filter options and re-doing them to create main and sub-lists of potential customers. Apollo.io’s strong integration with all of our marketing and communication tools means we can easily move to direct call targeting or custom campaigns.
> 
> **Cons**: I fully understand the possibility of invalid contact information appearing in search results, which is no fault of Apollo.io.
> 
> Apollo.io has enhanced our marketing capabilities by enabling us to continually expand our lead base, accelerating targeting across multiple media.

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### "Never experienced such a bad support\!" — 1.0/5

> **Barak** | *30 April 2025* | Marketing & Advertising | Recommendation rating: 1.0/10
> 
> **Pros**: They have a lot of data, and it's fair to them. It's also pleasant to work with the data.
> 
> **Cons**: Worst support ever. It's a shame to call this experience 'support'.&#10;They promise things and do not vouch for what they say.
> 
> Shambolic, top to bottom. What does a product mean if the team isn't there to help?

-----

### "Legacy that needs a polish" — 3.0/5

> **Jerguz** | *25 March 2026* | Information Services | Recommendation rating: 7.0/10
> 
> **Pros**: I like that I can search for companies and specific roles and titles. This feature makes it more efficient for me to find contacts with the exact rolls I am looking for across different companies without having to visit each company's LinkedIn page individually.
> 
> **Cons**: Their data is somewhat old now compared to a few years back, so they need to improve on the data accuracy of the numbers that they provide for the contacts.
> 
> Overall I love using Apollo as a search enging however they need to work on their credits for contacts model

-----

### "Power Platform With Excellent Community" — 5.0/5

> **Shane** | *12 June 2025* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: The ability to define ideal customer profiles based on metrics (company size, company revenue, geographic location, industry) and quickly create targeted campaigns and workflows.
> 
> **Cons**: The platform is extremely powerful and there is a slight learning curve to understand the dependencies and requirement to setup workflows and campaigns. However, this is a one-time ramp up challenge that is quickly overcome.
> 
> Apollo.i has enabled the distributions of messages for our targeted marketing campaigns. The Apollo.io workflows enable the automated nurturing of leads and the ability to track companies and individuals engaging with content and the corporate website enables lead scoring.

-----

### "Great Platform for Finding Leads\!" — 5.0/5

> **Shasta** | *19 March 2026* | Construction Software | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Apollo.io is how powerful and easy it is to use for prospecting and outbound sales. The platform combines a large, accurate database with strong filtering options, which makes it simple to quickly build highly targeted lead lists.&#10;I also really value the all-in-one functionality—being able to find contacts, verify emails, and manage outreach in one system saves a lot of time and reduces the need for multiple tools.&#10;The Chrome extension is especially useful for quickly pulling verified contact data from LinkedIn in real time, which helps streamline daily prospecting workflows.
> 
> **Cons**: The main downside I’ve noticed with Apollo.io is that while the database is large, data accuracy can sometimes be inconsistent depending on the industry or role. That means you occasionally need to spend extra time verifying contacts or cleaning lists to ensure deliverability.&#10;Additionally, with so many features built into one platform, there can be a bit of a learning curve at the beginning, especially for new users who are not familiar with outbound tools.
> 
> Overall, it’s an efficient platform that helps speed up outbound efforts while keeping lead quality high.

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## Links

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