---
description: Get detailed information about Apollo.io usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: Apollo.io Price, Reviews & Ratings - Capterra Israel 2026
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Breadcrumb: [Home](/) > [Inside Sales Software](/directory/30680/inside-sales/software) > [Apollo.io](/software/158696/apollo)

# Apollo.io

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> Power your go-to-market with one platform. Fueled by the most accurate data on 210M contacts and 35M companies.
> 
> Verdict: Rated **4.5/5** by 393 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Apollo.io?

Our B2B data quantity and quality offer sales, marketing, recruiting, and financial professionals an edge to access the information they can’t get elsewhere.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 393 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Apollo.io
- **Founded**: 2015

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: Apollo.io is available across three pricing tiers, see below or find out detailed information here: https://www.apollo.io/pricing&#10;&#10;Free: $0/month - always Free&#10;Basic: $49/month&#10;Professional: $99/month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, Chile, Colombia, France, Germany, India, Ireland, Israel, Mexico, Netherlands, New Zealand, Philippines, Portugal, Singapore, South Africa, Spain, Switzerland, United Arab Emirates and 2 more

## Features

- AI/Machine Learning
- Activity Dashboard
- Alerts/Notifications
- Auto-Dialer
- B2B Lead Generation
- CRM Software
- Calendar Management
- Call List Management
- Call Recording Software
- Call Tracking Software
- Campaign Management Software
- Collaboration Tools
- Communication Management
- Competitive Analysis
- Contact Management Software
- Conversation Intelligence
- Customer History
- Customer Profiles
- Customer Segmentation
- Dashboard Software
- Data Enrichment
- Data Import/Export
- Demographic/Firmographic Data
- Email Management Software
- Email Marketing Software
- Engagement Tracking
- Event Triggered Actions
- Intent Data
- Lead Capture Software
- Lead Distribution
- Lead Management Software
- Lead Notifications
- Lead Nurturing Software
- Lead Scoring
- Lead Segmentation
- Meeting Management
- Performance Management
- Performance Metrics
- Personalization and Behavioral Targeting Software
- Pipeline Management
- Predictive Analytics Software
- Prioritization
- Process/Workflow Automation
- Reporting & Statistics
- Reporting/Analytics
- Sales Reports
- Target Account Identification
- Task Management Software
- Third-Party Integrations
- Workflow Management Software

... and 4 more features

## Integrations (23 total)

- Census
- Gmail
- Google Chrome
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- Koncert
- Lavender
- LinkedIn for Business
- Mailgun
- Marketo Engage
- Microsoft Outlook
- Nooks
- Nylas
- Orum

... and 8 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Inside Sales Software](https://www.capterra.co.il/directory/30680/inside-sales/software)

## Related Categories

- [Inside Sales Software](https://www.capterra.co.il/directory/30680/inside-sales/software)
- [Sales Enablement Software](https://www.capterra.co.il/directory/30798/sales-enablement/software)
- [Lead Management Software](https://www.capterra.co.il/directory/30017/lead-management/software)
- [Customer Engagement Software](https://www.capterra.co.il/directory/30906/customer-engagement/software)
- [Account Based Marketing Software](https://www.capterra.co.il/directory/31125/account-based-marketing/software)

## Alternatives

1. [Seamless](https://www.capterra.co.il/software/207295/seamless-ai) — 4.5/5 (529 reviews)
2. [useArtemis](https://www.capterra.co.il/software/1035603/useartemis) — 4.7/5 (171 reviews)
3. [Dripify](https://www.capterra.co.il/software/215082/dripify) — 4.7/5 (476 reviews)
4. [Cognism](https://www.capterra.co.il/software/169083/cognism) — 4.7/5 (256 reviews)
5. [ActiveCampaign](https://www.capterra.co.il/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "It always adds a great level of fluidity to identifying potential customers." — 5.0/5

> **Moran** | *11 December 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Apollo.io has always been the fastest and most efficient way to find and engage with potential customers. I love using the search and filter options and re-doing them to create main and sub-lists of potential customers. Apollo.io’s strong integration with all of our marketing and communication tools means we can easily move to direct call targeting or custom campaigns.
> 
> **Cons**: I fully understand the possibility of invalid contact information appearing in search results, which is no fault of Apollo.io.
> 
> Apollo.io has enhanced our marketing capabilities by enabling us to continually expand our lead base, accelerating targeting across multiple media.

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### "Never experienced such a bad support\!" — 1.0/5

> **Barak** | *30 April 2025* | Marketing & Advertising | Recommendation rating: 1.0/10
> 
> **Pros**: They have a lot of data, and it's fair to them. It's also pleasant to work with the data.
> 
> **Cons**: Worst support ever. It's a shame to call this experience 'support'.&#10;They promise things and do not vouch for what they say.
> 
> Shambolic, top to bottom. What does a product mean if the team isn't there to help?

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### "Legacy that needs a polish" — 3.0/5

> **Jerguz** | *25 March 2026* | Information Services | Recommendation rating: 7.0/10
> 
> **Pros**: I like that I can search for companies and specific roles and titles. This feature makes it more efficient for me to find contacts with the exact rolls I am looking for across different companies without having to visit each company's LinkedIn page individually.
> 
> **Cons**: Their data is somewhat old now compared to a few years back, so they need to improve on the data accuracy of the numbers that they provide for the contacts.
> 
> Overall I love using Apollo as a search enging however they need to work on their credits for contacts model

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### "Great product for contact data." — 4.0/5

> **Eric** | *15 December 2025* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: Great for getting contact data and managing leads in general. It has always been super useful especially the fact that it gives you emails for free.
> 
> **Cons**: The extension and problems with its data continuity, it was not complaint at some popint and it kind of reduced the platforms efficiency.
> 
> Great tool, super helpful to get data on leads/prospects \&amp; the free use is amazing for any startups or side hustles.

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### "My Real Experience Using Apollo.io for Daily Sales Outreach" — 5.0/5

> **Nurudeen** | *26 April 2026* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: What I love most about Apollo is how intuitive the user interface is. It’s easy to navigate across different sections, and the built-in AI makes the experience even smoother. Being able to input a simple prompt and get highly relevant leads along with the exact information I need saves a lot of time and removes the guesswork from prospecting.&#10;&#10;The integrations with CRM platforms also make a big difference. It allows me to run outreach and organize my leads in a structured, streamlined way without constantly switching between tools or dealing with messy workflows.&#10;&#10;Another thing that stands out is the customer support. Whenever I run into questions or need clarity, the support team is responsive and helpful, which makes it easier to keep moving without delays. That kind of reliability matters, especially when you’re using the platform daily.&#10;&#10;Overall, Apollo doesn’t just make outreach more efficient, it makes the entire process easier to manage and sustain over time.
> 
> **Cons**: Honestly, the two things I don’t really like about Apollo are the credit system for phone numbers and the subscription pricing. The pricing feels quite high, especially when you’re trying to scale outreach. In a situation where you need to pull a large volume of leads, the current plan limit of 30,000 credits can get used up quickly, and with phone numbers costing around 8 credits each, it becomes limiting fast. It doesn’t really support heavy outbound usage at scale.
> 
> Overall, my experience with Apollo.io has been very positive. It has significantly improved my lead generation and outreach efficiency, making it much easier to find, organize, and engage qualified prospects. The AI features, integrations, and automation tools save a lot of time and help me work more strategically. While the pricing and credit usage can feel limiting at scale, the platform still delivers strong value in terms of productivity and results.

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