---
description: Get detailed information about Apollo.io usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: Apollo.io Price, Reviews & Ratings - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Inside Sales Software](/directory/30680/inside-sales/software) > [Apollo.io](/software/158696/apollo)

# Apollo.io

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> Cloud-based B2B sales platform combining contact database, multi-channel outreach, built-in dialer, lead enrichment, and workflow.
> 
> Verdict: Rated **4.5/5** by 398 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Apollo.io?

Small businesses to enterprise organizations in B2B industries including technology, fintech, legal technology, AI research, and creative services.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 398 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.2/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Apollo.io
- **Founded**: 2015

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: Apollo.io is available across three pricing tiers, see below or find out detailed information here: https://www.apollo.io/pricing&#10;&#10;Free: $0/month - always Free&#10;Basic: $49/month&#10;Professional: $99/month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, Portuguese, Spanish
- **Available Countries**: Algeria, Argentina, Australia, Austria, Bahrain, Bangladesh, Belgium, Brazil, Bulgaria, Canada, Chile, Colombia, Czechia, Denmark, Dominican Republic, Ecuador, El Salvador, Estonia, Finland, France and 27 more

## Features

- Auto-Dialer
- Automatic Call Distribution
- Automatic Transcription
- B2B Lead Generation
- CRM Software
- Calendar Management
- Call Recording Software
- Call Tracking Software
- Call Transcription
- Campaign Management Software
- Collaboration Tools
- Communication Management
- Competitive Analysis
- Contact Management Software
- Conversation Intelligence
- Customer History
- Customer Profiles
- Customer Segmentation
- Dashboard Software
- Data Enrichment
- Data Import/Export
- Email Templates
- Engagement Tracking
- Event Triggered Actions
- For Sales Teams/Organizations
- Intent Data
- Lead Capture Software
- Lead Distribution
- Lead Generation Software
- Lead Management Software
- Lead Notifications
- Performance Management
- Performance Metrics
- Personalization and Behavioral Targeting Software
- Predictive Analytics Software
- Prioritization
- Real-Time Notifications
- Recording
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Sales Reports
- Scheduling Software
- Sentiment Analysis
- Speech Recognition Software
- Target Account Identification
- Task Management Software
- Third-Party Integrations
- Workflow Automation
- Workflow Management Software

... and 17 more features

## Integrations (60 total)

- Agentforce
- Airtable
- Attio
- Barracuda Web Security Gateway
- Bouncer
- Bullhorn
- Calendar Scheduling Software for Teams
- Chrome Enterprise
- Claude
- Claude Code
- Clay
- Close
- Copper
- Crelate
- Dynamics 365 Sales

... and 45 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Inside Sales Software](https://www.capterra.co.il/directory/30680/inside-sales/software)

## Related Categories

- [Inside Sales Software](https://www.capterra.co.il/directory/30680/inside-sales/software)
- [Buyer Intent Software](https://www.capterra.co.il/directory/32055/buyer-intent/software)
- [Sales Engagement Platform Software](https://www.capterra.co.il/directory/32195/sales-engagement-platform/software)
- [Conversation Intelligence](https://www.capterra.co.il/directory/34395/conversation-intelligence/software)
- [AI Meeting Assistants](https://www.capterra.co.il/directory/34861/ai-meeting-assistants/software)

## Alternatives

1. [Seamless](https://www.capterra.co.il/software/207295/seamless-ai) — 4.5/5 (592 reviews)
2. [Dripify](https://www.capterra.co.il/software/215082/dripify) — 4.7/5 (477 reviews)
3. [ActiveCampaign](https://www.capterra.co.il/software/79367/activecampaign) — 4.6/5 (2570 reviews)
4. [Cognism](https://www.capterra.co.il/software/169083/cognism) — 4.7/5 (263 reviews)
5. [Prospeo](https://www.capterra.co.il/software/1053456/prospeo-email-verifier) — 4.8/5 (278 reviews)

## Reviews

### "Never experienced such a bad support\!" — 1.0/5

> **Barak** | *30 April 2025* | Marketing & Advertising | Recommendation rating: 1.0/10
> 
> **Pros**: They have a lot of data, and it's fair to them. It's also pleasant to work with the data.
> 
> **Cons**: Worst support ever. It's a shame to call this experience 'support'.&#10;They promise things and do not vouch for what they say.
> 
> Shambolic, top to bottom. What does a product mean if the team isn't there to help?

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### "It always adds a great level of fluidity to identifying potential customers." — 5.0/5

> **Moran** | *11 December 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Apollo.io has always been the fastest and most efficient way to find and engage with potential customers. I love using the search and filter options and re-doing them to create main and sub-lists of potential customers. Apollo.io’s strong integration with all of our marketing and communication tools means we can easily move to direct call targeting or custom campaigns.
> 
> **Cons**: I fully understand the possibility of invalid contact information appearing in search results, which is no fault of Apollo.io.
> 
> Apollo.io has enhanced our marketing capabilities by enabling us to continually expand our lead base, accelerating targeting across multiple media.

-----

### "A Great All-in-One Tool for Sales Prospecting" — 5.0/5

> **Ankita** | *9 July 2026* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: What I liked most about Apollo.io was how it brought everything I needed into one platform. It made prospecting much less time-consuming because I could easily search for the right companies and decision-makers, verify contact information, and even manage outreach without constantly switching between different tools. I also found the advanced filters really useful for narrowing down leads based on industry, company size, job title, and other criteria, which helped me focus on higher-quality prospects. Overall, it made the sales process feel more organized, efficient, and easier to manage.
> 
> **Cons**: What I liked least about Apollo.io was that the contact data wasn't always accurate or up to date, so I occasionally had to verify email addresses or phone numbers before reaching out. I also found that some advanced features came with a learning curve, and certain useful capabilities were limited to higher-priced plans. While it’s a strong platform overall, there were times when the search results included outdated or duplicate contacts, which required a bit of extra cleanup.
> 
> Overall, my experience with Apollo.io has been positive. It helped simplify lead generation and made it easier to find the right prospects, organize outreach, and stay on top of sales activities in one place. While there were occasional issues with outdated contact information and some features being locked behind higher-tier plans, the platform was reliable and saved me a lot of time. Overall, it's a solid tool for sales prospecting and outreach, especially for teams looking to streamline their workflow.

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### "Reliable lead generation and B2B sales intelligence platform" — 5.0/5

> **Jordan** | *15 May 2026* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: I like that Apollo.io scrapes data and identifies potential leads incredibly efficient across multiple databases. Which is extremely useful when you are looking for a prospects and using the filter options which really helps in building a targeted list for outbound campaigns.
> 
> **Cons**: Apollo.io uses a credit-based system can be a bit tricky to manage at first. You have to be careful with how you spend credits, especially on premium data like mobile numbers, so it requires some planning to ensure you don't run out before the end of the month.
> 
> My overall experience has been positive. It has significantly streamlined our prospecting workflow. While you have to stay organized with your credits to maximize value, the quality and volume of the contact data make it a foundational tool for our sales team.

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### "Legacy that needs a polish" — 3.0/5

> **Jerguz** | *25 March 2026* | Information Services | Recommendation rating: 7.0/10
> 
> **Pros**: I like that I can search for companies and specific roles and titles. This feature makes it more efficient for me to find contacts with the exact rolls I am looking for across different companies without having to visit each company's LinkedIn page individually.
> 
> **Cons**: Their data is somewhat old now compared to a few years back, so they need to improve on the data accuracy of the numbers that they provide for the contacts.
> 
> Overall I love using Apollo as a search enging however they need to work on their credits for contacts model

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