---
description: Get detailed information about Adjust usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: Adjust Price, Reviews & Ratings - Capterra Israel 2026
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Breadcrumb: [Home](/) > [Mobile Analytics Software](/directory/30936/mobile-analytics/software) > [Adjust](/software/156559/adjust)

# Adjust

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> Adjust is the mobile marketing analytics platform trusted by growth-driven marketers around the world.
> 
> Verdict: Rated **4.2/5** by 26 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Adjust?

UA managers, mobile marketers, BI managers, app developers, and app owners across all verticals

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.2/5** | 26 Reviews |
| Ease of Use | 3.7/5 | Based on overall reviews |
| Customer Support Software | 4.5/5 | Based on overall reviews |
| Value for Money | 3.4/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Adjust
- **Location**: Berlin, Germany
- **Founded**: 2012

## Commercial Context

- **Starting Price**: €129.00
- **Pricing model**: Per Feature (Free version available) (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: Chinese, English, French, Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- A/B Testing
- Advertising Management
- Attribution Modeling
- Audience Targeting
- Behavior Tracking
- Campaign Analytics
- Campaign Management Software
- Cohort Analysis
- Conversion Tracking
- Cross Channel Attribution
- Customer Journey Mapping
- Customer Segmentation
- Funnel Analysis
- In-App Events Tracking
- Multi-Touch Attribution
- ROI Tracking
- Reporting/Analytics
- Retention Tracking

## Integrations (8 total)

- Google Analytics 360
- Instagram
- Meta for Business
- Snapchat for Business
- Taboola
- TikTok
- Twitter/X
- Vungle

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Mobile Analytics Software](https://www.capterra.co.il/directory/30936/mobile-analytics/software)

## Related Categories

- [Mobile Analytics Software](https://www.capterra.co.il/directory/30936/mobile-analytics/software)
- [Marketing Attribution Software](https://www.capterra.co.il/directory/31081/marketing-attribution/software)

## Alternatives

1. [AppsFlyer](https://www.capterra.co.il/software/156811/appsflyer) — 4.5/5 (138 reviews)
2. [CTM](https://www.capterra.co.il/software/152004/call-tracking-software) — 4.7/5 (159 reviews)
3. [Voluum](https://www.capterra.co.il/software/145771/voluum) — 4.5/5 (126 reviews)
4. [Dreamdata](https://www.capterra.co.il/software/197705/dreamdata-io) — 4.8/5 (55 reviews)
5. [Looker](https://www.capterra.co.il/software/169053/looker) — 4.5/5 (285 reviews)

## Reviews

### "Challenging for tracking app installs" — 2.0/5

> **Heather** | *21 October 2024* | Telecommunications | Recommendation rating: 4.0/10
> 
> **Pros**: I liked using Adjust to generate tracking links.
> 
> **Cons**: I found Adjust's tracking was difficult to process.
> 
> Ultimately, we decided to part ways with Adjust and move to a new MMP instead.

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### "Good enough, but could be better." — 4.0/5

> **Eduardo** | *1 June 2020* | Telecommunications | Recommendation rating: 8.0/10
> 
> **Pros**: Most of the features are very intuitive, you can easily set up a new customer tracking link or add new events with just few clicks away. The testing console it's been a life savier for us, most of the time we do not have access to the source code so we use it for debugging new implementantions and fingerprinting.
> 
> **Cons**: Despite of the all easyness found in Adjust we do miss a more user friendly analytics enviroment. Yes, we have access to the statistics but it is hard for the high level manager (and some of the day-to-day users) to have upfront, easy and direct insights from the platform. Some graphics showing CTIT to detect bad traffic, daily installs monitoring, assisted conversion and so on.

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### "Powerful tool, but UI and payments methods needs to improve." — 5.0/5

> **Verified Reviewer** | *2 June 2020* | Banking | Recommendation rating: 7.0/10
> 
> **Pros**: the information available such as uninstall, click time, impressions, partner cost (facebook and google), are of great value to large advertisers, with large investments in paid mobile media.
> 
> **Cons**: The purpose of Adjust is to assist with mobile attribution, and it does this very well; however, the user interface and campaign setting are not designed for applications that serve multiple business units.&#10;&#10;and the lack of a local payment method, generates many unnecessary tax costs.

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### "A Necessary Evil" — 4.0/5

> **Verified Reviewer** | *12 December 2018* | Computer Games | Recommendation rating: 4.0/10
> 
> **Pros**: When set up correctly, it does provide attribution data...but there must be a better way\!  &#10;Good technical support
> 
> **Cons**: - the UI is clunky and non-intuitive&#10;- it's overpriced for what you get
> 
> It's a necessary evil when you need attribution data.  There are others, but most of our partners use Adjust.  I really don't like the UI where you must click on an item a second time to get it to go away.  It's difficult to learn and even the best / most experienced engineers seem to set it up wrong.  Be ready to reach out to support if you're new to the platform as they are good.

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### "Valuable tracking information for your mobile app" — 4.0/5

> **Ozan** | *23 October 2019* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: Adjust is a valuable tracking tool for your mobile applications. When it comes to sales, attribution and conversion data Adjust gives really good and detailed information. You can also track custom links for conversion which is really essential when working with social media influencers. You can create a link and track which one generates more sales, downloads etc. &#10;Maybe the best part of Adjust is generating lookalike audiences for converting users so you can use it any ad platform supporting to import lookalike audiences.
> 
> **Cons**: The user interface of admin panel is far away from being easy to use. Setup SDK should be another headache. It is ok that Adjust serves great insights but the price should be very very high when you activated the ad channel tracking.
> 
> Adjust gives great audience data with ad intelligence. But it is not very easy to implement and use. And it should be really expensive when you activated tracking of all of the ad channels you used.

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## Links

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