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What Is Sprinklr?

Best for: Large companies with 200+ employees

Sprinklr is the only enterprise-grade social media marketing solution trusted by 90% of the world’s top 100 brands. Sprinklr helps brands build relationships, deploy content, and track ROI across 35+ channels—ensuring more efficient collaboration between social media accounts spanning multiple regions and sub-brands. Leave point solution chaos behind with Sprinklr, the world’s first and only Unified-CXM platform.

Who Uses Sprinklr?

Cloud-based customer experience management solution that helps large enterprises manage content marketing, social media, paid advertising, website, and more via automation.

Sprinklr Software - Campaign overview
Sprinklr Software - Content schedule
Sprinklr Software - Content approvals
Sprinklr Software - User permissions

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Reviews of Sprinklr

Average score

Overall
4.2
Ease of Use
3.8
Customer Service
4.0
Features
4.3
Value for Money
3.9

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Ksenia
Ksenia
HR manager in US
Verified LinkedIn User
Used the Software for: 1+ year
Reviewer Source

My experience with Sprinklr

5.0 6 years ago

Comments: We're able to promptly and effectively respond to all social media inquiries across all of the social media websites we utilize for our business. Along with this, we can quickly pull analytical insights to determine what it and is not working for us.

Pros:

How it combines all social media sites. Rather than having to search through each social media platform, potentially missing key comments by users, Sprinklr brings all of those comments into one, easy to use platform. Additionally, Sprinklr allows you to use tagging, which makes for easy analytical reviews with specific campaigns being currently run as well as comparison to previous campaigns.

Cons:

Still working out some glitches. Instagram direct messages do not currently pull through and that would be very helpful if that was resolved.

Verified Reviewer
Verified LinkedIn User
Computer Networking, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

the world's best enterprise customer experience management solutions.

4.0 2 years ago

Comments: Sprinklr allows me to create and manage my advertisements in my company, and to finally generate the turnover.

Pros:

With the Sprinklr app, we can manage our social, marketing, advertising, research, commerce, and healthcare functions right from your phone. in addition it is easy to use

Cons:

Sometimes the app bugs and does not support all carousel images. the integration process with the application was easy

Verified Reviewer
Verified LinkedIn User
Nonprofit Organization Management, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Better than Most But Plenty of Pain

3.0 8 months ago

Comments: Love the promise. Optimistic about the future, but current quality and support are frustrating.

Pros:

The channel breadth is amazing. A UI that allows business users instead of technical users to manage journeys is exciting.

Cons:

It never quite works the way you'd expect it to. Lots of reaching out to tech support which is slow.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 501–1,000 Employees
Used the Software for: 1+ year
Reviewer Source

Sprinklr is game - All in one social media platform

5.0 2 years ago

Comments: It was an amazing experience using Sprinklr and i personally recommend it to have it if not yet in 2022

Pros:

It is fast, accurate & effcient. It understands the current marketing needs

Cons:

Granular permissions level. You have to go through a lot of process if you want to turn on a small option/feature

Verified Reviewer
Verified LinkedIn User
Electrical/Electronic Manufacturing, 5,001–10,000 Employees
Used the Software for: 2+ years
Reviewer Source

Sprinklr helps with engagement, listening, and reporting (to name a few)

4.0 2 years ago

Comments: Thanks to this platform, it's easier for us to maintain track of our social media communications. There are other accounts and teams we can keep tabs on thanks to this tool. At the corporate level, this kind of high visibility is beneficial. The messages that work and those that can’t now be identified. Identifying which messages are effective and which are not is beneficial to our research. Using tools that help us analyze how people utilize our channels, we've been able to adjust our messaging strategy to better meet their needs.

Pros:

The Editorial Calendar comes in handy when I'm in charge of a large company's Twitter account. Using it, I'm able to plan outposts for the entire month. Because of the rapid pace of life, it's simple to predict how your day, week, or month will unfold. In addition, Sprinklr makes it simple to monitor your data. The cloning and sharing of posts across several platforms are a big plus for me. I've built up a dashboard to keep track of accounts that might be relevant to my industry. I can quickly plan retweets and respond to posts from this dashboard. Many other aspects about them appeal to me: Your images and videos will be organized in a way that will make it easy to find them when you need them. To reach your specific goals, you can create your boards.

Cons:

The user interface is a bit disorganized. There could be room for improvement in the menu's organization, in my opinion. This was even though I'd previously used other similar sites. This one was very difficult for me to get used to. It's not as user-friendly as Hootsuite, for example. Having a search function available would be a great convenience for users, in my opinion. The process of discovering new features and tools takes a long time for me.