---
description: Get detailed information about Zapier usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: Zapier Price, Reviews & Ratings - Capterra Israel 2026
---

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# Zapier

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> Founded in 2011, Zapier has helped over 1.8 million individuals and businesses with their automation needs.
> 
> Verdict: Rated **4.7/5** by 3049 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Zapier?

Small and mid-sized businesses. Zapier helps business owners, marketers, IT professionals, operations professionals, and more unlock the power of automation.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 3049 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support Software | 4.3/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Zapier
- **Location**: San Francisco, US
- **Founded**: 2011

## Commercial Context

- **Starting Price**: US$29.99
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, United Kingdom, United States

## Features

- API
- Access Controls/Permissions
- Business Process Automation
- Collaboration Tools
- Compliance Management
- Dashboard Software
- Data Management Software
- Data Security
- Database Support
- Deployment Management
- Drag & Drop
- Integration Management
- Integrations Management
- Multiple Data Sources
- No-Code
- Pre-built Connectors
- Process Modeling & Designing
- Task Management Software
- Templates
- Third-Party Integrations
- Visual Modeling
- Workflow Configuration
- Workflow Management Software

## Integrations (126 total)

- 123FormBuilder
- AWeber
- ActiveCampaign
- Acuity Scheduling
- Adobe Commerce
- Airtable
- Alchemer
- Asana
- Basecamp
- BigCommerce
- Bitbucket
- Box
- Brevo
- Buffer
- Calendly

... and 111 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [Integration Software](https://www.capterra.co.il/directory/8/integration/software)

## Related Categories

- [Integration Software](https://www.capterra.co.il/directory/8/integration/software)
- [No Code Platform Software](https://www.capterra.co.il/directory/32095/no-code-platform/software)
- [Low Code Development Platform Software](https://www.capterra.co.il/directory/31756/low-code-development-platform/software)
- [iPaaS Software](https://www.capterra.co.il/directory/32296/ipaas/software)
- [Cloud Integration Software](https://www.capterra.co.il/directory/30852/cloud-management/software)

## Alternatives

1. [monday.com](https://www.capterra.co.il/software/147657/monday-com) — 4.6/5 (6035 reviews)
2. [viaSocket](https://www.capterra.co.il/software/1066020/viasocket) — 4.8/5 (647 reviews)
3. [Jira](https://www.capterra.co.il/software/19319/jira) — 4.4/5 (15367 reviews)
4. [Asana](https://www.capterra.co.il/software/120550/asana-pm) — 4.5/5 (13570 reviews)
5. [Trello](https://www.capterra.co.il/software/1010321/trello) — 4.5/5 (23529 reviews)

## Reviews

### "Time Saving. Easy to Use for Non-Programmers. It has everything" — 5.0/5

> **Yisrael** | *28 November 2018* | Telecommunications | Recommendation rating: 9.0/10
> 
> **Pros**: what's not to like?&#10;- myriads of integrations with other companies.&#10;- can basically do anything I need it to&#10;- path testing to make sure that trigger goes down the right sequence without having to create a new zap&#10;- customer support is excellent&#10;- allows me to build connections and integrations between software to do things without the need of programmer or until a programmer can develop it on our side&#10;- saves times and gives me tonnes of flexibility&#10;- user-friendly
> 
> **Cons**: - limit to 50 active zaps&#10;- can reach my tasks quite quickly if each zap has multiple tasks
> 
> What would have taken months to build and take time and money, I was able to setup with Zapier in hours and with no assistance from a developer or programmer.

-----

### "The default automation layer for any growth stack" — 4.0/5

> **Tony** | *9 May 2026* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: Zapier has been the connective tissue of my growth stack. The breadth of integrations is unmatched — I've used it to wire HubSpot to Salesforce, push form submissions into Attio, sync ad lead forms (Meta, LinkedIn, Google) into our CRM in near real-time, and trigger Slack alerts on high-intent activity. The visual Zap builder is genuinely accessible, which means I can spin up a working automation in 10–15 minutes without pulling an engineer in. Multi-step Zaps, Paths (conditional logic), and Formatter are powerful once you understand them, and the recent AI-assisted Zap builder has cut setup time noticeably.
> 
> **Cons**: Pricing scales aggressively as task volume grows. Once you're running enterprise-volume workflows across multiple CRMs and ad platforms, the per-task cost becomes a real line item to defend, and it's easy to blow through your tier without realising it. Some of the deeper integrations are shallower than they appear certain HubSpot and Salesforce actions don't expose every field, which forces workarounds with custom webhooks. Error handling could also be more proactive; you often only notice a broken Zap when downstream data goes missing, rather than getting an immediate alert. For more complex orchestration, I've found tools like Make or n8n more cost-efficient at scale.
> 
> Zapier is the fastest way I know to turn a marketing or sales workflow idea into a live automation. As Head of Growth, I rely on it to keep our acquisition data flowing cleanly between ad platforms, CRMs, and analytics tools without engineering dependency. It's not the cheapest option once you scale, and it's not the deepest for complex enterprise logic, but for speed-to-value and breadth of connectors it's still the default. I'd recommend it to any growth or marketing operator who needs to move quickly — just keep an eye on task usage as you grow.

-----

### "Zapier - A good beginner-friendly automation platform" — 4.0/5

> **Cristian** | *13 April 2026* | Environmental Services | Recommendation rating: 8.0/10
> 
> **Pros**: Zapier is one of the more cost-effective automation platforms out there. It is easy to use with a drag and drop interface, and has plenty of documentation to help you automate whatever use case you can imagine (to some extent, of course). Customer support has gotten a lot better over the years and I would like to say is pretty quick in getting issues resolved. I love all the notifications we get with zapier run errors and the ability to see where exactly the hangup is, what it is, and the ability to in-line edit the data and re-run the errored steps to avoid interruptions. I love that I can have a folder structure as complex as I want to store and organize all of our company's zaps.
> 
> **Cons**: Zapier likes to change their interface a lot. Since 2022 when I first started using Zapier here at the company, I cannot tell you the number of times the UI/UX has changed. Sometimes for the better, but other times with changes that I don't like at all. They also do this without notice and with no guided workflow tool to guide you through the updated interface to find what you need. It is sometimes like learning a new software all over again... Not the best. There are also limitations when it comes to decision paths on how many paths you can have and sub-paths. If you have complex use cases, you have to have zaps within zaps (called sub-zaps), which is not ideal and creates additional overhead from an IT perspective.
> 
> Overall, Zapier is a really great platform and has helped us bring most of our ideas to life. If you want a no-hassle drag and drop interface, and have some technical knowledge or know how to map out conditional logic (if this, then that), then this is the platform for you. If you have really complex logic and do not want to have to code and test python and create sub-automations, then look for something like n8n.

-----

### "We lost money because of zapier" — 1.0/5

> **Francois** | *22 October 2025* | Real Estate | Recommendation rating: 0.0/10
> 
> **Cons**: I don't like the support and i can't reply to this question. I'm Writing a bad review about my recent experience.
> 
> We lost revenues because of the 2025-10-20 incident. Zapier was unavailable during all the day and doesn’t want to refund. We are clients since 2020 and this is not acceptable.

-----

### "Automation glue that quietly connects our property management tools" — 5.0/5

> **Kartikeya** | *17 April 2026* | Real Estate | Recommendation rating: 6.0/10
> 
> **Pros**: The biggest pros are the huge integration library, the no‑code editor, and the reliability for simple workflows. It’s straightforward to build basic Zaps off common triggers (new email, new row, new form entry, etc.), and we appreciate being able to start from prebuilt templates and then adjust them for our property management use cases. For a lean team, that means we can “hire automation” instead of hiring another admin just to move information between systems.
> 
> **Cons**: On the downside, pricing does ramp up as you add more Zaps and volume, and you have to watch task counts if you’re connecting multiple apps across a growing portfolio. More advanced workflows can also get complex to debug—especially when there are conditional steps or multiple branches—and support/documentation sometimes require a bit of digging when something breaks
> 
> Overall, Zapier has become a quiet but important part of how we run Minikaal—handling the repetitive connective work between our property, accounting, and collaboration tools so the team can focus on higher‑value tasks. I’d recommend it to other small property management and service businesses that juggle several cloud apps and want automation without hiring a developer or maintaining custom scripts.

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## Links

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