---
description: Get detailed information about Tharro usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Tharro Price, Reviews & Ratings - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Competitive Intelligence Software](/directory/30539/competitive-intelligence/software) > [Tharro](/software/1081319/Tharro)

# Tharro

Canonical: https://www.capterra.co.il/software/1081319/Tharro

> Hotel marketing intelligence platform combining demand analytics, competitive benchmarking, and AI visibility tracking.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Who Uses Tharro?

Small and independent hotels seeking an all-in-one marketing platform, and medium-to-large chains using it as a competitive benchmarking tool to optimize positioning and direct bookings.

## About the vendor

- **Company**: Tharro Ventures

## Commercial Context

- **Starting Price**: €150.00
- **Pricing model**: Flat Rate (Free Trial)
- **Target Audience**: 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Cyprus

## Features

- Activity Dashboard
- Alerts/Notifications
- Competitive Analysis
- Customer Segmentation
- Data Visualization Software
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Reporting/Analytics
- Trend Analysis

## Support Options

- Email/Help Desk
- FAQs/Forum

## Category

- [Competitive Intelligence Software](https://www.capterra.co.il/directory/30539/competitive-intelligence/software)

## Alternatives

1. [Hootsuite](https://www.capterra.co.il/software/121701/hootsuite) — 4.4/5 (3795 reviews)
2. [Semrush](https://www.capterra.co.il/software/151962/semrush) — 4.6/5 (2316 reviews)
3. [Birdeye](https://www.capterra.co.il/software/152997/birdeye) — 4.7/5 (702 reviews)
4. [Sprout Social](https://www.capterra.co.il/software/121447/sprout-social) — 4.4/5 (606 reviews)
5. [Ahrefs](https://www.capterra.co.il/software/176340/ahrefs) — 4.7/5 (581 reviews)

## Links

- [View on Capterra](https://www.capterra.co.il/software/1081319/Tharro)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10033688/Tharro/> |
| en-AE | <https://www.capterra.ae/software/1081319/Tharro> |
| en-AU | <https://www.capterra.com.au/software/1081319/Tharro> |
| en-CA | <https://www.capterra.ca/software/1081319/Tharro> |
| en-GB | <https://www.capterra.co.uk/software/1081319/Tharro> |
| en-IE | <https://www.capterra.ie/software/1081319/Tharro> |
| en-IL | <https://www.capterra.co.il/software/1081319/Tharro> |
| en-IN | <https://www.capterra.in/software/1081319/Tharro> |
| en-NZ | <https://www.capterra.co.nz/software/1081319/Tharro> |
| en-SG | <https://www.capterra.com.sg/software/1081319/Tharro> |
| en-ZA | <https://www.capterra.co.za/software/1081319/Tharro> |

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