17 years helping Israeli businesses
choose better software
Campaigner
What Is Campaigner?
Campaigner delivers all the basic and advanced email marketing features you need to grow your business without added expense of a marketing suite. From basic and advanced workflow automations and segmentation capabilities to SMS, Campaigner makes it easy to build and execute on high-performing campaigns.
Who Uses Campaigner?
Campaigner provides easy-to-use, scalable email marketing and automation capabilities for SMB and mid-market businesses. We also work with high-volume senders.
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Reviews of Campaigner
Best email marketing tool in the market!
Comments: Very effective email marketing tool. Can send multiple emails at once to our potential leads.
Pros:
Simple to use. Its automation and autoresponder feature are what make it the best among its competitors. Another best feature of this software is its integration with social media.
Cons:
Poor customer support. They lack the responsive promptness even to make changes in the subscription plans.
Ziff Davis Response
2 years ago
Hi Abhishek, Thank you so much for the outstanding review of Campaigner. I'm pleased to hear you're enjoying, and making good use of our product! Regarding your con, this is valuable feedback that I will personally pass on to our Support team to ensure Campaigner is providing the best possible service to all customers, present and future. As a valued Campaigner customer, if you have any issues or concerns around your account moving forward, feel free to reach out to me personally and I can escalate any matters internally. Best Regards, Adam
Alternatives Considered:
Really meets our needs!
Comments: By far the best platform I’ve used for managing sending to large numbers of recipients. I’d highly recommend the platform to anyone!
Pros:
Campaigner is really easy to use and allows you to create beautiful, visually appealing and versatile newsletters seamlessly. The design os fully customizable and works very intuitively. It’s as easy as clicking wnd dragging.
Cons:
Certain email servers seem to give us a high number of bounce backs ant that’s not ideal.
On The Fence
Pros:
It is supportive of mid tier type businesses it uses artificial intelligence to push/force emails for individuals with an extensive customer/consumer base.
Cons:
There’s not a free version to use this software and most do, and the technical support is horrible.
Great for Small Businesses
Comments: I like the software as a whole. We are small so don't use it a lot but it's great to have. The staff that set us up were great to work with.
Pros:
Being able to duplicate a previous SEND so I can update it easily instead of recreating. Report are easily viewed. Being able to set the time for the SEND. The ability to SEND a previous email only to those that didn't open the first time. I like the fact that I can see JUST the opt outs and the bounces - both hard and soft.
Cons:
Sometimes I want to have a picture to move to a certain spot in the 'page' but it won't go "dead centre" I would like to be able to edit a SENT product to be able to update a typo or date and then RESEND to those that didn't open. If I create a copy, I loose the means to only send to those that didn't open the original - if there is a way I would be interested to know.
Ziff Davis Response
4 years ago
Hello Helen, Thank you very much for this feedback, it provides valuable insight into your experience using Campaigner and it is much appreciated. Best regards, Carlos, Customer Marketing Manager
Alternatives Considered:
Hotchkiss Brain Institute review
Comments: Overall, I like using Campaigner. I have become more proficient with the software. I am EXTREMELY thankful for the tech support. I always get the help I need and they are professional, quick, and reliable. If the tech support was not as great as it is, I would possibly seek out a different software, due to the spacing/formatting issues that seem to happen in each of my campaigns.
Pros:
I like the look of the finished product. It is quite professional looking. And once I got the hang of how to build a newsletter, I really liked it.
Cons:
I found it difficult to learn how to best use the product. There tend to be spacing issues (usually too many spaces between articles) that I am unable to adjust and always have to call tech support to fix.
Ziff Davis Response
4 years ago
Hello Holly, Thank you for your feedback, its great to hear that you are making good use of Campaigner and that our support staff has been there for you. The other feedback that you have provided will be brought up with out product and development team. Hope that you have a great day, Carlos, Customer Marketing Manager
Review on Campaigner
Comments: Very good overall experience. Easy to get in touch with help.
Pros:
Easy access to technical support when needed. Easy to send out
Cons:
Making sure that ALL people in data base are included in items sent out. Would like to see some short cuts 8. Getting from one part of daily send out to another. Size of photos. Would be good to have an edit that. Hard to resize the number of pixels In photo
Ziff Davis Response
4 years ago
Hello Judi, Thank you very much for taking the time to leave this detailed feedback for us. It most certainly is valued as it helps us to continue to deliver a quality service to you. Best regards, Carlos Petersen, Customer Marketing Manager
Alternatives Considered:
Campaigner fits the budget and does what's needed
Comments: Great product and a great price to allow me to easily provide email marketing to my list.
Pros:
Low entry to get started, very easy to use.
Cons:
It does everything I need, but I can see where it may not have ALL of the features of some of the more expensive products. But since I don't require them, I don't miss them, or the higher price tag.
Ziff Davis Response
4 years ago
Hello David, Thank you very much for your feedback, it is most definitely valued as it will help us to continue to ensure that we deliver the best support and product possible. Wishing you well, Carlos Petersen, Customer Marketing Manager
DB's Review Of Campaigner
Comments: Overall, I would offer Campaigner as a solution over any other e-blast marketing tool for do-it-yourself size businesses. The ROI increase along with the ctr increase make campaigner when it's time get in front of my customers.
Pros:
Campaigner's feel and ease of use played a big role in moving our business email marketing away from the competition.
Cons:
The simple design of Campaigner seems to also translate into how the email themselves look like. Most likely, it is the "users" knowledge or lack of, that leaves our design lacking. That is what I would like to see, "tricks", "tips", short video's teaching the "users" how to step up their game. IE How to make all photo's the same size or quick ways to clean your list and save. They have to be short and sweet and helpful INSTANTLY, uncomplicated.
Ziff Davis Response
4 years ago
Hello Daniel, Thank you very much for your wonderful and detailed feedback about Campaigner! I am happy to inform that I will be releasing a series of updated videos just like what you are describing which will soon be available on our YouTube channel. All the best, Carlos, Customer Marketing Manager
Alternatives Considered:
Good value for the money
Comments: The experience has been more or less good. The times I have needed to contact customer support, they have been amazingly responsive and helpful.
Pros:
I prefer the full editor approach to creating our newsletter emails. It makes it easy to copy information from our website to the newsletter. The sending out of draft message is easy, as is the eventual scheduling of the newsletter.
Cons:
The count of our current mailing list is not displayed in a useful manner. I believe it is reporting the entire size of the list, not just the number of active subscribers. It makes our list appear much larger than it really is.
Ziff Davis Response
4 years ago
Hello Dave and thanks for taking the time to leave this review for us. We would love to work with you on your reporting to ensure the data that you are viewing is as optemized as possible for your needs. Please reach out anytime. - Carlos
Alternatives Considered:
Great Mailing List Organizer
Comments: We are able to track when students open our email ad on key factor is when they miss a deadline or go against the rules or say they never knew about it, we can pinpoint and address accordingly.
Pros:
The ability to upload your mailing list was a great timesaver in creating our multiple structure of specific groups. In addition being able to see the analytics and figure out how to structure future mailouts
Cons:
It would be nice to be able to totally customize your template on your own, as sometimes you may want to change the layout and it's a hassle to contact the team to get it done.
Ziff Davis Response
4 years ago
Hello Corrine, Thanks for the feedback! It's wonderful to hear that you are happy with Campaigner. Our drag and drop email editor will make it very easy to design your own templates and edit as needed, I hope this helps. Best, Carlos, CMM
Alternatives Considered:
I prefer Campaigner to other options, but wish there were some better features.
Comments: Overall this is my preferred email marketing software. I would recommend it to others but I am always looking for options that will handle some of the weaknesses better.
Pros:
It's quick and easy to get started with Campaigner. It's relatively easy to use and the price is good comparable to other programs.
Cons:
Campaigner needs to improve the delivery rates and provide clear instructions on how to obtain the best delivery rates without getting tagged as spam. The reports should be improved to show something other than "no data." Either an email gets to the inbox or it doesn't. I need to know which. The contact filtering is a great feature but it constantly resets rather than returning to the last sorted list so it can be time-consuming when reviewing and editing contacts on a large scale. The editor is easy to use but the formatting in the final emails is often messed up and not as it was designed. Repeating the formatting to fix those issues is time-wasting and frustrating since it usually doesn't work.
Design with functionality
Comments: We are able to automate a portion of our sales process and reach a lot more possible clients in a short amount of time. We are also able to send visually appealing email campaigns to current clients.
Pros:
The reason I chose to use Campaigner over all of the other email marketing software companies is because it allowed me to have the option to fully design the email by writing code, but also gave me the ability to design the email using templates and other built in design tools.
Cons:
One thing that I would change is to make sending reoccurring emails to different lists easier. I find that I wind up copying previous emails just so I can assign a new list of recipients.
Ziff Davis Response
4 years ago
Hi DJ, Thanks very much for leaving this feedback for Campaigner, it helps us to understand better what your experience has been like and what your needs are. I am happy to hear that our full email editor meets your satisfaction, we wanted to give our users the full freedom of full HTML customization but also have it easy to switch back and forth from the WYSIWYG. In regards to your reoccurring campaigns that require different lists, I believe I have a good solution for this. We would simply need to create copies of all reoccurring campaigns which require different lists, edit accordingly and schedule them out. Also, we have the ability to use dynamic segmentation and dynamic content. Certain recipients see content which is tailored to them based upon which segment they belong to. It's a really great way to design and send one email which meets the needs of a diverse base of subscribers. We would be happy to show you more, reach out anytime. Best, Carlos
Worst customer service and platform ever - plus they unsubscribed all of my customers and didn't let me know
Pros:
Nothing I can think of at this moment. You can see under "cons" what I really think of their product.
Cons:
1) They have terrible customer service. Most of their CS reps on the phone are rude, unfriendly and unhelpful. Their standard response is to tell you to look up one of their online training videos. They don't want to take the time to help with anything or answer any questions. This has been going on for two years. I just spent 20 minutes - yes 20 minutes - waiting for their online chat guy to answer a simple question: "I sent an email in earlier today - can you let me know if you'll respond by email or I need to check your message center, and about how long is your average response time." Yep, 20 minutes waiting for their customer service representative to answer that one simple question. I gave up and disconnected after prompting him multiple times. 2) Last year they accidentally unsubscribed almost all of my customer database - 10K names - and didn't tell me. Because of the nature of our emails, we didn't notice for about two months - what a disaster. They said "oh that happens," didn't apologize and did not give any type of credit. They did, however, restore the unsubscribes as they found the exact time they did it. 3) The platform is clunky and the searches and segmenting are difficult to use. They do not have an easy way to do a date range search for bounces, or other things. 4) We get conflicting answers when we call customer service. In other words - it's a really really terrible platform with terrible people. We've been using ESPs for 14 years. We decided to use Campaigner about two years ago for our customer emailing only, based on someone's recommendation. It was a big mistake. Avoid at all costs.
Much to be desired
Comments: We understand Campainer is not just an email program, but they don't seem very interested in our suggestions along the way. It's disappointing that in all these years, there hasn't been any kind of redesign for ease of use. At what we are being charged monthly; we are likely going to shop around and see if there is something better matched for our needs, and priced more competitively.
Pros:
We use it for simple email blasts to our neighborhood association. We don't use it for marketing campaigns, so therefore do not have the need for some of the functionality available with Campaigner. For our needs it works.
Cons:
Ease of use. It is not intuitive, and they haven't done any kind of software or GUI redesign since we started using it (6+ years ago). Making a template should be a lot easier than it is: Creating and editing templates has a lot of old graphic (frames?) technology that makes for a frustrating experience when trying to line up text blocks with headers, footers and images. Writing an email with attachments should be easier. Having to upload a file/image to the media library, and then importing it into your email is a lot of steps. Instead, allow a person to add a file/image to an email note in the same simple fashion as any other email client works: add a paper clip button and allow us to select the file to add to the note. That seems like it should have been done a long time ago. Also, if you accidentally remove a person from an email list, you have to call up Campaigner support to get it fixed; you can't manually fix it yourself. Very annoying.
Ziff Davis Response
6 years ago
Hi Scott, Thank you for taking the time to review the platform. We appreciate the feedback you provided in regard to the platform and have passed the feedback on to our product team. If you have any additional issues or questions please feel free to let us know. -The Campaigner Team
Commercial Real Estate
Pros:
I like the thought that was put into the little details such as, being able to put in a subject to any email link when linking to an image or text. I appreciate that because our Constant Contact account is very complicated when adding a subject to an email link.
Cons:
It's a little complicated to use. I've had multiple issues adding and changing minor things to the blast. Sometimes you add a photo and boom its huge and you have to get in there and minimize it; sometimes you have to minimize the width and not the length. It's not as user friendly as Constant contact. The functionality of constant contact is very straightforward and consistent. For example, if you need to add an image somewhere to your blast, just drag the image icon to the area of choice; if you want to add a button, then just drag the button to where you like. We currently use both CC and campaigner and had thought of switching to campaigner which is why we started testing it out but cannot because we are very busy and need to be able to move through setting things up quickly. That's the thing holding us back from switching.
Ziff Davis Response
4 years ago
Hi Sheren, Thank you very much for taking the time to leave this valuable feedback about your experience with Campaigner. I am very happy to be able to address some of the points that you brought up about ease of design by letting you know about our new Drag and Drop editor with which you will have access to a plethora of templates to select from, but also the ability to customize the size position, etc of everything which is added. The best thing about it, in my opinion, is that each design produced in the Drag and Drop editor is always completely mobile responsive. We would be happy to show you more about it anytime, it is enabled for all accounts. All the best, Carlos
review
Comments: i've used campaign through fire engine red as an end user, as well as a re-seller at platformq education. both experiences have been "meh". it does what we need it to do, but we run into small bugs and quirks that are annoying, the admin screen and the reporting aren't great, and the email templates are difficult to customize. i've had mixed experiences with various members on the customer service team. our old customer service rep was great. since then its been downhill.
Pros:
Simple is better, so that makes it easy for non-experienced users to learn.
Cons:
The email builder can be buggy sometimes, and I've found dynamic segments to be unreliable.
Ziff Davis Response
4 years ago
Hi Jillian, just wanted to reach out to thank you for your review of Campaigner, this kind of feedback is extremely valuable to us. We are constantly working to improve our product to ensure that it meets the standards of our clients such as yourself, and would love the opportunity to discuss your segmentation further to ensure it is as optimized as possible to suit your BU's needs. We have also released new templates in our new Drag and Drop editor which has the ability to create responsive and well-designed emails in minutes. I will be happy to go over these things further with you anytime.
Ned Stevens review
Comments: Overall it is a solid experience - I do think it could be better. Hopefully campaigner can add more features to the platform as well.
Pros:
I am familar with it and have been using it for years.
Cons:
I feel there are times where lists take a while to load, there are also some issues when a campaign gets in queue. This can have a significant impact on the business and we need them to go out on time. We feel if this problem continues we may have to look elsewhere.
Ziff Davis Response
4 years ago
Hello Shane, Thank you very much for your review and feedback of Campaigner, it's always great to hear from a long time customer. All the best, Carlos Petersen, Customer Marketing Manager
Alumni Database
Comments: I think Campaigner is a good tool for what we need and would be even better if we are able to auto load registrants from our website.
Pros:
It allows us to track current/updated information for our alumni. And, it has been useful in sending Alumni e-newsletters, and invites to other fundraising events.
Cons:
Our inability to auto load our alumni who sign up through our website.
Ziff Davis Response
4 years ago
Hello Cindi, So happy to hear that you have been using Campaigner to keep in touch with your alumni and that it has been a great help. We would love to be able to assist with your contact import! There should definitely be something we can do to help with that. If you ever want us to look further into this and tell us more about your experience with Campaigner, feel free to reach out anytime. Best, Carlos, Customer Marketing Manager
Don't subscribe to Campaigner
Comments: Started out great, then went bad when they started meddling.
Pros:
It works but I can't think of any additional Pro's that I would list.
Cons:
The company is all up in your business. I had to cancel my service after using them for more than 5 years because they were reviewing my emails and questioning their validity in their efforts to "protect" me from SPAMMING people. So I dropped them and went to MailJet who is way better. I would not be able to recommend Campaigner to anyone. They went from being a nimble and functional software company to being corporate and full of red tape. I suggest looking elsewhere.
Ziff Davis Response
4 years ago
Hello Darren, Thank you for taking the time to submit this feedback, we will review the information presented here with our support team. All the best, Allison, Content Marketing Manager
There are better options out there
Comments: Overall the user interface and tools for Campaigner are very dated and clunky. Every interface seems like it was make 15 years ago and there lacks a consistency in UX/UI. It's not a modern tool and lacks the polish of some of the newer email management apps. It does send out emails and allows people to unsubscribe and subscribe, but it is overall very frustrating to use. So overall it does function as promised, but it's frustrating to use and there's a bunch of tricks and "gotchas" you have to learn for it to funciton as expected.
Pros:
The basic functionality (sending emails, managing mailing lists, templates, etc.) do work, but it's not always the easiest to get it to work the way you want.
Cons:
The interface to create emails is very clunky and they must be using an old WYSIWYG which causes a lot of problems. The numerous steps you have to go through to preview an email is frustrating.
Ziff Davis Response
4 years ago
Hello and thank you for taking the time to leave us this review. Sorry to hear you had this experience! We strive to give our users the best functionality paired with powerful, high-level features and feedback like this does help us to ensure that we are able to make improvements where needed. Happy to report that we have since released some major updates with our user interface including the Drag and Drop email editor. If you would ever like to try it out, let us know as we would love your feedback on it. Best, Carlos
Reliable and Effective
Comments: Campaigner allows us to not only maintain a relationship with our customers, which is invaluable right now during COVID-19—but it also helps us thrive while deepening those relationships.
Pros:
Campaigner has grown along with us, always updating itself. In the beginning we only used templates, but then we began learning how to use the editor—and found it to be very intuitive. We have a very high retention rate; we believe it’s due both to our customers’ loyalty but also to Campaigner’s low spam rate and easy user ability.
Cons:
In the early days of Campaigner, we’ve been with them awhile, it was a learning curve to become proficient with their built-in editor—mostly due to our lack of know-how.
Ziff Davis Response
4 years ago
Hi Janae, Thank you for taking the time to give us a review. We're glad that you've had such a positive experience with Campaigner! We're currently looking for potential case studies and we think you might be a good fit. Would you be interested in having a quick chat with me sometime? I look forward to hearing from you, Allison, Content Marketing Manager
Campaigner review
Comments: We use campaigner to send all of our consumer facing emails. We recently starting using the responsive design templates for a small segment of our emails but have found it challenging to recreate the brand look we strive for. But the customer support has been great for troubleshooting and problem solving.
Pros:
The one on one customer support is great. It's nice to have support for reporting, strategy and functionality questions.
Cons:
The platform itself is not the most user friendly. The toolbar at the top is dated - the icons aren't intuitive - and sometimes there are weird bugs (can't click to unbold text, font colors won't load, text won't align properly, etc.)
Ziff Davis Response
4 years ago
Hello Meghan! Very happy to hear that your interactions with one on one support have been helpful and positive, this kind of feedback is really nice to have. Also, thank you for your feedback in regards to the platform as this kind of information is very helpful from a product standpoint. There have been many improvements made recently with the new drag and drop email editor, you will see the option to use this when creating your email designs. We sincerely hope that helps address some of the concerns that you voiced.
Easy to Use
Comments: People who weren't ready to talk yet get the flyer weekly and have our contact information to call us for a chat when they are ready.
Pros:
I like that we can set it and forget it. It keeps people in front of what we can offer them. They keep getting our contact information weekly.
Cons:
It would be amazing to be able to pick from a multitude of article titles before it went out to clients. Even tweaking the content monthly would be nice.
Ziff Davis Response
4 years ago
Hey Carolyn, Thanks for your taking the time to give us a review. We're glad you've had a positive experience with us and we really appreciate your feedback. All the best, Allison, Content Marketing Manager
The Campaigner Support team has been very helpful to me and always available.
Pros:
I like that it will automatically send out emails every day to whomever is on my list(s) based on criteria.
Cons:
It took me a very long time (months) to learn how the software worked as I am just a small business owner and not a tech person.
Ziff Davis Response
6 years ago
Hi there Thanks so much for leaving a review of our platform. We are happy to hear that you enjoy using Campaigner. If you have any other question do not hesitate to contact us. -The Campaigner Team
Part of my Daily Routine
Comments: I start every day with Campaigner and it has been a great way to reach our customer base and keep them updated.
Pros:
Easy to send as many emails as I need and reaching specific customer bases. I use this every day and have little to no problems. The issues I have had are resolved immediately with the help of their great customer service team.
Cons:
Occasional uploading issues which have been helped through with great customer service.
Ziff Davis Response
4 years ago
Hello Amy, Thank you very much for your wonderful feedback. Looking forward to serving your email marketing needs more in the future and wishing you all the best. Carlos Petersen, Customer Marketing Manager