17 years helping Israeli businesses
choose better software

About BL.INK

BL.INK delivers enterprise link management including branded URLs and QR codes for GS1 Digital Link & marketing tracking.

Learn more about BL.INK

Pros:

Not Available

Cons:

Not Available

BL.INK ratings

Average score

Ease of Use
4.6
Customer Service
4.3
Features
4.3
Value for Money
4.4

Likelihood to recommend

8.5/10

BL.INK has an overall rating of 4.6 out 5 stars based on 17 user reviews on Capterra.

Have you used BL.INK before?

Share your experiences with other software buyers.

Filter reviews (17)

Kari
Kari
Digital Marketing Specialist in US
Verified LinkedIn User
Insurance Software, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Bl.ink reiew

5.0 5 years ago

Comments: for a daily user, it is super easy to jump in and out of

Pros:

It's easy to use and creates a branded/authentic url for uhc

Cons:

not intuitive with what else you can do with this program

Leigh
VP Demand Generation in US
Computer Software, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Easy to use, great for branding

5.0 4 years ago

Comments: There are a ton of URL shorteners. This one is the best.

Pros:

Easy to find and options for our brand name and is a much better user/brand experience than Bit.ly. Very helpful and responsive customer support, easy URL builder, love the copy feature -- greatly streamlines work. Just a nice, easy, elegant solution

Cons:

I cannot think of any cons at this time.

Verified Reviewer
Verified LinkedIn User
Health, Wellness & Fitness, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Bl.ink overall great!

4.0 5 years ago

Comments: Overall, bl.ink solves our issue of creating shortened links that are customized to our brand, and simple tracking analytics for our blog.

Pros:

Love the link shortening capability and how we're able to customize to our Optum brand. I love the ability to tag links so that we can easily search for campaigns and pull up analytics.

Cons:

I wish more analytics were available through the software. Along with audience insights.

Joe
Director, Digital Content Strategy in US
Insurance Software, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Easily create branded links that build trust in the quality & value of your content

5.0 5 years ago

Comments: Their platform is a great fit, because it enables us to work rapidly and independently but with greater consistency and quality across our multiple lines of business. BL.INK created URL builders that simplify the creation of tracking links, and the team has helped connect data exports to our reporting dashboards.

Pros:

Using BL.INK, we can easily create branded website links, that over time, help build trust in the quality and value of the content we share. Advanced features like dynamic links and promo badges are useful. I especially appreciate that BL.INK is very client focused, and the team eagerly listens to our business needs and offers innovative solutions.

Cons:

Our wish list initially included full integration of BL.INK with our social media content publishing tool, and BL.INK continued to advocate for this. We're excited that a solution launched early in 2019.

Jake
Digital Campaign Manager in US
Hospital & Health Care, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Blink review

4.0 5 years ago

Comments: I use Bl.ink on a regular basis and rarely have any problems with it. It's pretty useful but I wish there were some more options. Bulk uploads may be available but I can't get them to work. It would also be nice to be able to create pre set templates so that I don't have to select new options every time I want to create a new link.

Pros:

I like that it's easy to go in and create tracked links that measure traffic to our website. The interface is easy to use, straightforward, and offers enough customization options for us.

Cons:

I have to upload links one at a time. I've tried to upload spreadsheets of multiple links that I would like to be tracked but I can't get it to work properly.

Edward
Talent Acquisition Specialist - Manager in US
Hospital & Health Care, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Easy To Use

5.0 5 years ago

Comments: Overall, I am very satisfied and happy with this product

Pros:

I like how easy it is to use. Also, I like how I can rename the shortened links to whatever name I want it to be.

Cons:

It's a little bit difficult searching for past shortened links.

Olivia
Associate in US
Hospital & Health Care, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Review

5.0 5 years ago

Comments: Great!

Pros:

I love how easy the tool is. It's very fast.

Cons:

I wish it would save the tag when you create multiple links

Jean
Regional CX Engagement Lead in Colombia
Food & Beverages, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

My experience with bl.ink

5.0 5 years ago

Pros:

It is practical It's easy to use The metrics you throw at me are very effective It helps me understand behaviors It makes it easy for me to detect insights

Cons:

It is not 100% costumizable I would like my entire team to have access to the platform

Kelly
Social Media Coordinator in US
Retail, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Satisfactory Tool

4.0 5 years ago

Pros:

This is easy to use and helps make my life easier by automatically shortening and building links. It also tracks the traffic of the links.

Cons:

Nothing sticks out so far. Everything has been going well.

Germán
Germán
Psychologist in Spain
Verified LinkedIn User
Human Resources (HR) Software, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Friendly shorthener for URL's

5.0 2 years ago

Pros:

It's simple, clean, and easy to use. I don't have to worry about ads or anything else getting in the way.

Cons:

Sometimes it's a bit buggy, so you have to be patient.

Jennifer
Digital Campaign Manager in US
Health, Wellness & Fitness, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Easy to use!

5.0 5 years ago

Pros:

The interface is so easy to navigate and provides all the options I need to build out my custom tracking URLs

Cons:

I wish the long version of the URL was more prominent as we do not use the shortened version.

Katie
Campaign Manager in US
Health, Wellness & Fitness, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Easy, Inuitive and Fast

5.0 5 years ago

Comments: I've only used a handful of times but it has been great.

Pros:

I love that the interface is simple and easy to use in a quick pinch. I like that it creates a generated link or I can edit according to my needs, even after the link has been created.

Cons:

There's not much I don't like. It has been great so far!

Michale
Retired in US
Information Technology & Services, Self Employed
Used the Software for: 6-12 months
Reviewer Source

BL.INK meets and exceeds all expectations.

5.0 5 years ago

Comments: Excellent! Far exceeds my needs.

Pros:

Easy to use. Went live in less than 30 minutes

Cons:

As a Freeware user of this app I can only attest that what has been provided is amazing.

Cameron
Social Customer Care Manager in US
Marketing & Advertising, 501–1,000 Employees
Used the Software for: 1-5 months
Reviewer Source

The best branded link software on the market!

5.0 5 years ago

Comments: We are using Bl.ink for the branded links and are very pleased with the ease of function for the software.

Pros:

Bl.ink is a very consumer-centric​ software. The employees are always ready to listen and assist the users along the way at any time. I really appreciated how thorough they were with their software. Every employee understands the product and is able to help the users succeed.

Cons:

I honestly have 0 cons about the software.

Verified Reviewer
Verified LinkedIn User
Information Services, 201–500 Employees
Used the Software for: 1-5 months
Reviewer Source

Very Easy to use

5.0 5 years ago

Pros:

Bl.ink is a very easy to use tool to create custom links. I use it together with other application to produce easy and simple to remember links for different purposes.

Cons:

I think the tool it's very useful as it is.

Antonio
Backend developer in Spain
Verified LinkedIn User
Research, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Buen acortador

4.0 2 years ago

Pros:

Es una app que acorta bastante bien las urls y te facilita el asunto a la hora de publicarlas en tus redes sociales

Cons:

A veces crea urls que no funcionana como si estuvieran duplicadas... no sé...

Adrián
Adrián
Nutricionista in Spain
Verified LinkedIn User
Health, Wellness & Fitness, Self Employed
Used the Software for: Free Trial
Reviewer Source

Acortando URls

3.0 last year

Pros:

Plataforma extremadamente útil para acortar y personalizar mis enlaces.

Cons:

La versión gratuita tiene limitaciones y para acceder a características avanzadas es necesario suscribirse

BL.INK Response

last year

Thank you for your feedback. Our product is geared towards business use, but we do offer many core features for free. We hope you found BL.INK a useful resource for your needs.