--- description: Get detailed information about Criteo usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Criteo Price, Reviews & Ratings - Capterra Israel 2026 --- Breadcrumb: [Home](/) > [Campaign Management Software](/directory/30012/campaign-management/software) > [Criteo](/software/162594/criteo) # Criteo Canonical: https://www.capterra.co.il/software/162594/criteo Page: 1 / 2\ Next: [Next page](https://www.capterra.co.il/software/162594/criteo?page=2) > Criteo Commerce Growth enables marketers to acquire more customers and increase repeat purchases from existing customers. > > Verdict: Rated **3.9/5** by 22 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Criteo? SMB's, Midsize, Large Enterprises. CMO, Head of Display, Director of commerce, programmatic, paid display management, mobile marketing managers, acquisition managers. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.9/5** | 22 Reviews | | Ease of Use | 3.5/5 | Based on overall reviews | | Customer Support Software | 3.6/5 | Based on overall reviews | | Value for Money | 3.8/5 | Based on overall reviews | | Features | 4.0/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Criteo - **Location**: Paris, France - **Founded**: 2005 ## Commercial Context - **Starting Price**: US$1.00 - **Pricing Details**: Criteo Commerce Growth operates on a Cost-per-click (CPC) and Cost-per-mille (CPM) model. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Brazilian Portuguese, English, French, German, Irish, Italian, Japanese, Korean, Spanish - **Available Countries**: Australia, Brazil, Canada, China, France, Germany, India, Japan, Mexico, United Kingdom, United States ## Features - Ad Inventory Management - Audience Targeting - Behavioral Targeting - Campaign Analytics - Campaign Management Software - Conversion Tracking - Cross Channel Attribution - Customer Segmentation - Data Discovery Software - Dynamic Content - Multi-Campaign - Multi-Channel Marketing - Personalization and Behavioral Targeting Software - Recommendations - Retargeting Ads ## Integrations (16 total) - Adobe Audience Manager - Adobe Commerce - Amperity - Bluecore - Blueshift - Emarsys - Epsilon - Eulerian - Klaviyo - LiveRamp - Mediarithmics - PrestaShop - Raptor - Shopify - Tealium Customer Data Hub ... and 1 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Phone Support - Chat ## Category - [Campaign Management Software](https://www.capterra.co.il/directory/30012/campaign-management/software) ## Related Categories - [Campaign Management Software](https://www.capterra.co.il/directory/30012/campaign-management/software) - [Social Media Marketing Software](https://www.capterra.co.il/directory/30781/social-media-marketing/software) - [Display Advertising Software](https://www.capterra.co.il/directory/32335/display-advertising/software) - [Advertising Agency Software](https://www.capterra.co.il/directory/30736/advertising-agency/software) - [Predictive Analytics Software](https://www.capterra.co.il/directory/30945/predictive-analytics/software) ## Alternatives 1. [Zeetaminds](https://www.capterra.co.il/software/155060/zeetaminds) — 4.9/5 (176 reviews) 2. [Taboola](https://www.capterra.co.il/software/156009/taboola) — 4.5/5 (68 reviews) 3. [Teamwork.com](https://www.capterra.co.il/software/120390/teamwork-projects) — 4.5/5 (933 reviews) 4. [AdRoll](https://www.capterra.co.il/software/179140/adroll) — 4.0/5 (74 reviews) 5. [Adalysis](https://www.capterra.co.il/software/173311/adalysis) — 4.6/5 (117 reviews) ## Reviews ### "Good results but difficult to use" — 3.0/5 > **Josh** | *10 April 2025* | Retail | Recommendation rating: 6.0/10 > > **Pros**: Criteo produces nice looking dynamic interactive remarketing ads that produce a good return on ad spend. > > **Cons**: Difficult interface to create ads and limited controls over where/how the ads serve as well as what they look like. > > The results are good which is the mean thing, but so difficult to use. ----- ### "Powerful Retargeting, with a Few Downfalls" — 4.0/5 > **Cameron** | *4 June 2019* | Consumer Goods | Recommendation rating: 8.0/10 > > **Pros**: The dynamic retargeting options that Criteo offers are vast and effective - we've been seeing around 2.0 ROAS since implementation with a limited budget. > > **Cons**: Unfortunately, customization options for the creatives themselves are a bit limited. For example, we've been running into issues of having the same product show four separate times in the same creative - not a professional look. > > Overall, we're happy with the results our e-commerce campaigns have experienced with the addition of Criteo. Revenue and overall web traffic have increased. ----- ### "A great complement to Google and social media retargeting" — 4.0/5 > **Artur** | *17 July 2021* | Retail | Recommendation rating: 9.0/10 > > **Pros**: Easy budget management and a transparent way to define the target result. Very high efficiency. Great support. > > **Cons**: The administration panel after the changes is less transparent and convenient to use (although it looks better). Large, unpredictable fluctuations in effectiveness (though this is a question of market behavior rather than of the software itself). > > An easy-to-manage, effective tool for retargeting on the basis of RTB. ----- ### "Convert Traffic to Customers Using Criteo" — 5.0/5 > **Chitta Ranjan** | *18 December 2018* | Health, Wellness & Fitness | Recommendation rating: 8.0/10 > > **Pros**: One of the best, easy to use industry top leader in retargeting. Retarget your traffic simply by adding Criteo script to your website. Excellent customer support with a dedicated account manager who will guide you with bid optimization techniques. In addition to multiple other websites, it also shows ads on Facebook. With its dashboard report, one can get a clear idea on the number of impressions, clicks, conversion and revenue details every day to track the performance. > > **Cons**: For an E-commerce website, it's not that easy to implement the Criteo script. > > I am using Criteo for one of our E-commerce clients from last two years. The conversion rate and average order value are always good. Overall my experience with Criteo is excellent. ----- ### "Great targeting and retargeting tool" — 4.0/5 > **Nikita** | *22 November 2023* | Machinery | Recommendation rating: 7.0/10 > > **Pros**: How easy it was to integrate with some of tools we use, and how easy it is to work with campaigns and audiences. > > **Cons**: Not everything was easy to set up and we needed to analyze externally for things that Criteo lacks. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.co.il/software/162594/criteo?page=2) ## Links - [View on Capterra](https://www.capterra.co.il/software/162594/criteo) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data