---
description: Get detailed information about ACTITO usability, features, price, benefits and disadvantages from verified user experiences. Read reviews and discover similar tools on Capterra Israel.
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title: ACTITO Price, Reviews & Ratings - Capterra Israel 2026
---

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# ACTITO

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> Actito is a customer engagement platform that enables you to easily orchestrate personalised omnichannel experiences.
> 
> Verdict: Rated **4.3/5** by 37 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses ACTITO?

750+ mid to large B2C or B2B companies including Henkel, Friesland Campina, Hubo, ARTE and KIA.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 37 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support Software | 4.4/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: ACTITO
- **Founded**: 2000

## Commercial Context

- **Starting Price**: €500.00
- **Pricing model**: Per User (Free Trial)
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- A/B Testing
- Activity Dashboard
- Behavioral Targeting
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Tracking
- Channel Management Software
- Contact Management Software
- Conversion Tracking
- Customer Database
- Data Capture and Transfer
- Data Import/Export
- Drip Campaigns
- Email Marketing Software
- Email Tracking Software
- Engagement Tracking
- Event Triggered Actions
- Landing Pages/Web Forms
- Lead Qualification
- Marketing Automation Software
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Segmentation
- Social Marketing
- Subscriber Management
- Template Management
- Third-Party Integrations
- Website Analytics
- Website Visitor Tracking

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Marketing Automation Software](https://www.capterra.co.il/directory/6/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.capterra.co.il/directory/6/marketing-automation/software)
- [Data Management Software](https://www.capterra.co.il/directory/31003/data-management/software)
- [Marketing Analytics Software](https://www.capterra.co.il/directory/31018/marketing-analytics/software)
- [Email Marketing Software](https://www.capterra.co.il/directory/30013/email-marketing/software)
- [Personalization and Behavioral Targeting Software](https://www.capterra.co.il/directory/30965/personalization/software)

## Alternatives

1. [Bloomreach](https://www.capterra.co.il/software/173203/bloomreach) — 4.8/5 (56 reviews)
2. [WebEngage](https://www.capterra.co.il/software/143401/webengage) — 4.5/5 (32 reviews)
3. [Sailthru](https://www.capterra.co.il/software/155116/sailthru-customer-retention-cloud) — 3.9/5 (11 reviews)
4. [Mailchimp](https://www.capterra.co.il/software/110228/mailchimp) — 4.5/5 (17572 reviews)
5. [Marketo Engage](https://www.capterra.co.il/software/75130/marketo-lead-management) — 4.3/5 (710 reviews)

## Reviews

### "Powerful and easy to use software - I’m a big fan" — 5.0/5

> **Danhier** | *9 November 2018* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: I’ve been using Actito for 4 years. This software is a powerful and easy to use tool, which is quite rare  - I’m a big fan&#10;&#10;Something I particularly like about Actito is how actively they are developing it. I receive regular updates and new features.
> 
> **Cons**: I would like to have more features in the email builder editor. But since they develop new features regularly, I guess I just have to be patient ;-)
> 
> Database management is a central element of my business. Actito allows me to accurately segment the profiles in my DB and make sure I push the right content to the right person. I use automated scenarios a lot. This feature has made my life so much easier \! It’s quite straight forward to configure and when you’re done, you just have to watch the software working for you. We can trigger the automatic sending of an email based on a large number of criteria so you will always find a scenario that matches your needs

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### "A great platform for e-mail marketing" — 5.0/5

> **Giulianna** | *23 November 2021* | Market Research Software | Recommendation rating: 9.0/10
> 
> **Pros**: One of the best features of Actito is the great possibility they give us to personalize the emails marketing. In the last platform we used in our company we had such a limit amount of possibilities that our e-mail started looking like the same. Not in Actito. We are able to really personalize our e-mails accordingly to our public. Also, another key feature for me is the availability of the support team, which really helped the set up of the platform and in our daily tasks.
> 
> **Cons**: The platform is not so easy to set up and comprehend in the first time, so you need to really explore their support page and team to understand some stuff. The difficulty is bigger in the setup of the databases. I do think that some aspects could be made easier, they seem a little too difficulty with no purpose.

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### "Easy-to-use solution and 5 stars customer service" — 3.0/5

> **Aurélie** | *4 May 2021* | Banking | Recommendation rating: 7.0/10
> 
> **Pros**: Actito is an easy-to-use and affordable automation platform. I really appreciate the customer service : very reactive, professional and solution-oriented.
> 
> **Cons**: It could be more intuitive. Also, it's a bit basic (not a lot of advanced features and no AI integration).

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### "Simple marketing automation software" — 4.0/5

> **Luis** | *23 November 2021* | Banking | Recommendation rating: 6.0/10
> 
> **Pros**: Customer support and UI is very strong. Scenarios design to build. Relational model on actito is a high plus.
> 
> **Cons**: When designing the scenarios your minimum wait time is 60 minutes that is way too long for a "real time marketing" when you can wait 60 minutes for a decision.

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### "Perfect tool for small and medium business" — 4.0/5

> **Fanny** | *1 June 2021* | Banking | Recommendation rating: 9.0/10
> 
> **Pros**: What I like about ACTITO is the fact that's it's easy to use, powerfull and has a large pannel of features
> 
> **Cons**: Reporting could be more developed and adapted in function of each users
> 
> ACTITO allows us to send mass mailing,  triggered,  scenarized and transactional email. It is also a powerfull tool with large connection plugs such as API, webservices, webhook and RSS feeds.

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## Links

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