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About Reply

Reply is the AI-powered sales engagement platform that helps SDR teams create new opportunities at scale – automatically.

Learn more about Reply

Pros:

It's more of a bargain basement service for those without the means to get higher level service.

Cons:

CRM Integrations and reports are bit difficult.

Reply ratings

Average score

Ease of Use
4.5
Customer Service
4.6
Features
4.6
Value for Money
4.4

Likelihood to recommend

8.5/ 10

Reply has an overall rating of 4.6 out 5 stars based on 96 user reviews on Capterra.

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Filter reviews (96)

Claire
Claire
SEO Writing & Beginner's Online Marketing Coaching in South Africa
Verified LinkedIn User
Used the Software for: 1-5 months
Reviewer Source

Thorough testing of software

4.0 7 years ago

Comments: It made cold emailing easier for me because all I needed to do was set up my templates and set up the campaign (which took minutes because I had already written the email copy), and it ran by itself. The software also provides templates so you don't even need to be a copywriter!

Pros:

It is very easy to use, and you can get started with an email campaign in minutes. You don't need to spend a huge amount of time learning the software if you have some email marketing experience.

Cons:

The daily reports sent to me. But having said that, I am not sure if I set them up correctly - the reports didn't include the names of the campaigns so were pretty useless to me.

Austin
Austin
Marketing Coordinator in Ukraine
Verified LinkedIn User
Used the Software for: 1+ year
Reviewer Source

Best tool for sending cold emails and improve conversion rates

5.0 7 years ago

Comments: Insane open-rates, insane response-rates. It turned email outreach into a valid leadgen channel, which I didn't expect.

Pros:

Every email you send is personalized. Every campaign you create has analytics data you can use to improve the campaign. Emails are sent automatically and camapigns don't require any manual actions up until you get a reply.

Cons:

Nothing major. Connecting to some 3rd pary mail servers is more complicated than it should be, but it's not an issue.

Matt
Director in US
Information Technology & Services, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

A lot of potential, but not quite there yet.

3.0 3 years ago

Comments: I was wowed by their website and sincerely impressed with their product, but for a tool that's used daily and needs to integrate with Salesforce, there appears to be a ways to go before being considered a legitimate contender in the space. For smaller teams with little to no existing systems that require integrations, this would be a great fit and could really help get things off the ground in a lean and efficient manner.

Pros:

The plethora of capabilities, features & benefits and low cost. By offering basically unlimited email addresses in tandem with CRM and outreach automation, this is a steal for organizations looking for an all-in-one solution.

Cons:

Integration w/ Salesforce. Specifically, the contact to account relationship was not working adequately, which is critical for us; contact records from Reply were being imported into Salesforce with the Account missing and thus created a bunch of company-less prospects. There probably could have been a way to configure it properly, but the time required outlasted our trial period.

Erwin
Erwin
Managing Director in Singapore
Verified LinkedIn User
Capital Markets, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Reply is the marketing suite most businesses need but don't know exist

5.0 5 years ago

Comments: Reply provides a very pleasant user experience, I highly recommend giving it a try.

Pros:

Comprehensive feature set for efficient outbound and inbound marketing automation. Great support round the clock.

Cons:

Nothing, I really appreciate that they're constantly improving the software and adding features that are actually useful.

Adam
Adam
CEO in US
Verified LinkedIn User
Internet
Used the Software for: 6-12 months
Reviewer Source

When properly understood and utilized this is a very powerful software marketing solution.

4.0 7 years ago

Comments: Automation, increased productivity, and greater visibility in the customer engagement process.

Pros:

I like the ability to have a wide degree of flexibility in customizing our email campaigns. I really like that I don't have to stay on top of the campaigns being run, and that I can automate their schedules.

Cons:

It takes time to learn how to do things properly as there can be glitches. Once you are aware of them you can work around pretty easily, but finding out can be a bit painful if you are not meticulous in checking your campaigns before they go out.

Hamid
Hamid
Head of BD in Canada
Verified LinkedIn User
Computer Software, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source
Source: GetApp

Low integrity + Not worth it

2.0 2 years ago

Comments: extremely bad experience

Pros:

The UI is OK but not very intuitive. They offer a suite of channels for cold outreach which is nice but all added up we will stay away from this company.

Cons:

They charge you for what you already have paid for. Their customer service not only does not try to redo their mistakes but is super rude and entitled. Extremely bad experience. We had to use our bank to dispute the charges and contact the reseller that we had bought the services from. Low integrity business.

Iurii
Iurii
Founder in Ukraine
Verified LinkedIn User
Used the Software for: 1-5 months
Reviewer Source

Awesome product and support

5.0 7 years ago

Comments: I was able to send efficient cold email campaigns and follow up my connections

Pros:

Their service is very easy to use. UI is friendly, plus they prepare a lot of templates which make it even easier to start if you are not experienced with the cold emails, yet. The staff is very friendly and helpful, ready to assist, consult on progress and suggest some optimization if that's possible.

Cons:

So far, I do not have any negative experience. Looking forward to be able to have more than 3 emails attached to one account.

Alex
Alex
SDR in Canada
Verified LinkedIn User
Internet, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Bad but works.

3.0 5 years ago

Comments: Reply has good functionality but unfortunately didn't work for us because of the bugs.

Pros:

One feature I loved was the bar on the left on your email which shows how good of an email is that by using AI.

Cons:

The email editor had bugs and we had to write an email in Google Docs and then paste them in Reply to avoid issues which Reply editor.

Casey
Casey
Sales Executive - Founding Team in US
Verified LinkedIn User
Computer Software, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Decent tool for growing sales team

4.0 6 years ago

Pros:

The platform makes it easy to upload contacts and to put them into various campaigns

Cons:

The platform is buggy and not necessarily easy to use.

Emeka
Emeka
Ambassador for The Technology Innovation Scholars Program in US
Verified LinkedIn User
Higher Education Software
Used the Software for: 6-12 months
Reviewer Source

This is a great tool for automated emails.

5.0 7 years ago

Pros:

The software does what it's meant to do and it does this efficiently. The best part about Reply is actually its customer support!

Cons:

I do not have any issues with Reply.

Mitchell
Account Manager in Canada
Information Technology & Services, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Want to 10x your sales efforts? Use this app!

5.0 9 years ago

Comments: We started using Reply a few weeks ago and the ROI is obvious. $70 for 1000 contacts and we DOUBLED our monthly sales. The app is fairly intuitive and can be learned quickly. The support team is really responsive for any questions that do arise. It's been an awesome experience so far and we're looking forward to buying more contacts as our sales team scales. However, we haven't had the need to scale yet because Reply allows each member of the team to 10x their efforts!

Pros:

Increase your productivity: set your campaign and forget it. Add bulk contacts or add contacts as you need. You can send 10 emails with the effort of sending 1. Does away with manual data entry tasks (a godsend for any sales rep using antiquated CRM software!) Simple to use. Easy to build campaigns and add contacts to them. Very helpful for sending targeted messaging to prospects. It just works. Emails look slick and they're completely personalized. Zapier integrations work really well. For example, you can set a Zap to stop sending emails to a prospect when they 'close' in your CRM, ensuring there is no overlap in communication.

Cons:

Just some design/aesthetic things that could use improvement. For example, the ability to archive campaigns or collapse folders. However, they are working on design improvements. The design improvements have no impact on app functionality, it works incredibly well.

Reply App Response

9 years ago

Thank you!

Verified Reviewer
Verified LinkedIn User
Used the Software for: 6-12 months
Reviewer Source

Reply is so GOOD I don't want to say anymore!

5.0 7 years ago

Comments: New clients in weeks.

Pros:

I wish I had discovered this tool sooner. The trial, sales calls, tech support all fantastic. Automated email process and learning is fantastic.

Ovanes
Co-founder in Colombia
Used the Software for: 1+ year
Reviewer Source

Excellent software, amazing support

5.0 7 years ago

Pros:

The service and the way it works is very good. Support is always lightning fast and very helpful. Maybe the best support I have ever experienced.

Cons:

A slightly better user experience and tool tip will make the experience much better. Sometimes it is not very clear how exactly things work. But this has significantly improved recently.

Verified Reviewer
Verified LinkedIn User
Information Technology & Services, 1,001–5,000 Employees
Used the Software for: 6-12 months
Reviewer Source

Best Outreach tool ever!

5.0 6 years ago

Pros:

Been using this tool for outreach for the last 8 months and the results have been amazing. Admin + Users can send emails and customise the templates. Easy to understand UI and simple reporting plus powerful BI gives this tool and edge over the competitors.

Cons:

A user can send only 400 emails a day. That's actually good in a way as well.

George
Sales Leader in US
Computer Software, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Effective Marketing

5.0 3 years ago

Comments: Reply is super great. Very happy we are using it. Customer support is fantastic

Pros:

Reply is very easy to use. Straight forward UI is very intuitive

Cons:

Would like to search using any customer data. Integration to a prospect source database.

Al
President in US
Used the Software for: Not provided
Reviewer Source

Top Notch Customer Service

5.0 9 years ago

Comments: Since I just started replyapp.io just a few days ago, I cannot evaluate results from its automated marketing program, although my first test worked great. This review is about their top notch customer service, of which I was in need during my test set-up. During the set-up of my first campaign, I was unable to open the log-in page after signing in. I was in desperate need for help, since I wanted to get my campaign started right away. After having most of a Friday with no accessibility to the website and no solution, I got in touch directly with the owner, Oleg, who responded immediately. After sending him the source code for the unresponsive web page, he replied with an answer and solution by very early Saturday morning. Although he stated that it would probably be Monday before he might have a solution due to the upcoming weekend, I woke up the next day with an email from Oleg stating that his developer found the error and source of my problem. I was able to access the website right away. After being a brand new customer for just over a day into my free trial period, I felt like Oleg and his team made me feel like their most important customer. Not every company does this, and I commend replyapp.io for doing so. I will recommend replyapp.io to anyone and look forward to using their system in my recruiting efforts.

Anthony
Founder in US
Capital Markets, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

The Best Product and Service Provider I've worked with PERIOD!!!

5.0 6 years ago

Comments: Exceptional. Their support is the best of any company I've worked with. They really are a partner for my small business.

Pros:

It does exactly what I need. Help me get in front of people, consistently.

Cons:

I don't have anything negative I could say about their product or service.

Anupam
CEO in India
Information Technology & Services, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

The Better Email Analytics: The Better Engagement

5.0 8 years ago

Comments: I have a wonderful experience with Reply. With this application, I'm able to put my outreach on autopilot. It is an easy-to- use application, and you don't have to be a tech geek to use it optimally.

Pros:

The best thing about Reply is its detailed analytics that enables you to exactly know what happens to your emails. It can track delivery, open, click, and reply rates.

Cons:

I haven't experienced any con so far.

AJ
Business Development Manager in US
Telecommunications, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Awesome experience! Customer support is top notch and the platform helps in contacting prospects.

5.0 7 years ago

Comments: streamlined process of engaging prospects!

Pros:

I like knowing how many times emails have been viewed and the ease of moving high "viewed" contacts into focused campaigns.

Ed
Founder in Indonesia
Used the Software for: Not provided
Reviewer Source

Blows Competition Out of the Water!

5.0 9 years ago

Comments: From my initial sign-up, my experience with Reply has been nothing but excellent. Instantly I was able to explore the product - it was both intuitive and feature-packed. By comparison, it took me almost a week to get a demo of what I think are the closest rivals - Sendbloom/Outreach IO/Persist IQ. Persist IQ never even got back to me about scheduling a demo, Outreach IO turned out to be prohibitively expensive for a small startup like mine, and I couldn't explore any of these products without scheduling a demo first. The entire process was really frustrating - exacerbated by the fact I was on a different timezone to their support teams. When I finally got a demo, I found competitors did not match up to Reply (in particular, Reply has an API which is an absolute must-have as I intend on using this for inbound as well as outbound emails). Overall an excellent product with outstanding customer service - the team has been prompt and helpful with their replies and I look forward to working with them for a very long time.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Great platform, weak segmentation

4.0 5 years ago

Comments: The reply platform is a great platform, but there are obstacles when it comes to reporting.

Pros:

Best part of the reply platform is that you are able to quickly send segmented bulk email campaigns.

Cons:

The worst part of the reply platform is that once you segment in a list it pulls it out from the prior list. This makes ongoing reporting difficult.

Dan
CEO in US
Computer Software, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Hit some bugs. Reported them and was ignored

2.0 4 years ago

Comments: Perhaps the worst support I've ever seen from a paid web service

Pros:

Handles CSV upload well, and solves a need that's important to me

Cons:

I hit some bugs in their software, reported them to support and even included a screencast video showing what was happening. I don't think anyone could look at the video and think it's anything other than a bug. Anyway, they told me that monthly users don't get support (I needed to upgrade to quarterly), and as a result they'd not look into the issues I reported.

Stefani
Founder in Canada
Human Resources (HR) Software, Self Employed
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Great software for Cold Email

4.0 5 years ago

Comments: So far so good, the people who work for the company have been super helpful with setting it all up!

Pros:

I liked the fact that you can create different zaps for specific things to happen or when they happen, this program helps you stay on top of things and looks real to the person receiving your email.

Cons:

I least like the fact it doesnt come with auto checking the emails your using - you need to pay as an add-on like a few other things.

Gina
Social Media Manager
Computer Software, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source
Source: SoftwareAdvice

Great product

5.0 8 years ago

Pros:

This is the best lead generation software I've used so far, it is extremely simple and quick to figure out.

Cons:

Although there is a paid option, it doesn't allow much so you will likely end up paying for this service

Chris
Account Manager in Romania
Used the Software for: Not provided
Reviewer Source

Reply helped us reduce number of cold calls and increase number of closed deals

4.0 9 years ago

Comments: We've been using Reply for months now and the results were great. We've been able to reach 50% reply rate throughout most of our campaigns. Our initial email is generating 15% replies, while all the rest is gained due to automatic follow ups with this sales automation. Usually we use about 3-4 follow ups to achieve this rate. Pros: easily customizable email copies, ability to clone existing campaigns without repeatable data entry, it's also nice that everything is coming via our own mailbox. They are also very receptive to any suggestions we have to improve the product. Cons: there were some things we didn't like that much in the old version, but the new one is quite enjoyable.