---
description: Compare ActiveCampaign vs Mailchimp and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare ActiveCampaign vs Mailchimp - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ActiveCampaign \<span\>vs\</span\> Mailchimp](https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp)

# Compare ActiveCampaign vs Mailchimp

Canonical: https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp

> Detailed comparison between ActiveCampaign and Mailchimp. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | ActiveCampaign | Mailchimp |
| **Overall rating** | 4.6/5 | 4.5/5 |
| **Total Reviews** | 2561 | 17572 |
| **Starting Price** | US$15.00 | US$13.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

## Key features

### ActiveCampaign

- API
- Activity Tracking
- Archiving & Retention
- Campaign Planning
- Campaign Scheduling
- Content Management System (CMS) Software
- Customizable CTAs
- Customizable Reports
- Engagement Tracking
- For Startups
- GDPR Compliance Software
- Lead Generation Software
- Monitoring
- Real-Time Data
- Referral Tracking
- Reminders
- Segmentation
- Social Marketing
- Subscriber Management
- Website Visitor Tracking

### Mailchimp

- API
- Activity Tracking
- Archiving & Retention
- Campaign Planning
- Campaign Scheduling
- Content Management System (CMS) Software
- Customizable CTAs
- Customizable Reports
- Engagement Tracking
- For Startups
- GDPR Compliance Software
- Lead Generation Software
- Monitoring
- Real-Time Data
- Referral Tracking
- Reminders
- Segmentation
- Social Marketing
- Subscriber Management
- Website Visitor Tracking

## Links

- [View ActiveCampaign Profile](https://www.capterra.co.il/software/79367/activecampaign)
- [View Mailchimp Profile](https://www.capterra.co.il/software/110228/mailchimp)
- [View Original Comparison](https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare ActiveCampaign vs Mailchimp - Capterra Israel 2026","description":"Compare ActiveCampaign vs Mailchimp and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.","url":"https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp","about":[{"@id":"https://www.capterra.co.il/software/79367/activecampaign#software"},{"@id":"https://www.capterra.co.il/software/110228/mailchimp#software"}],"breadcrumb":{"@id":"https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp#webpage","isPartOf":{"@id":"https://www.capterra.co.il/#website"},"inLanguage":"en-IL","publisher":{"@id":"https://www.capterra.co.il/#organization"}},{"name":"ActiveCampaign","description":"ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/7b953fd5-8630-4b72-bcb9-b10c24a90331.jpeg","url":"https://www.capterra.co.il/software/79367/activecampaign","@type":"SoftwareApplication","@id":"https://www.capterra.co.il/software/79367/activecampaign#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":2561},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"name":"Mailchimp","description":"Mailchimp is a leading email marketing platform used by over 11 million users worldwide. With a delivery rate of 99% and integration with over 300 tools, Mailchimp provides businesses with easy ways to connect with customers, foster repeat business, and build a lasting brand loyalty. The platform's AI-powered insights and content creation tools can personalize every email and SMS. The user-friendly interface accommodates tech-savvy and non-tech individuals.\n\nClients such as TEDTalks, Shutterstock, Boston Market, and Nikon India have used Mailchimp to drive revenue through email marketing. The company was acquired by Intuit Inc. in 2021, and since then, the platform has introduced more than 100 new features to improve user experience. The company ensures its product descriptions match the Mailchimp site, don't include overly-comparative language, calls-to-action, personally identifiable information, suffices, or HTML tags.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/86642428-d235-41ee-ae70-1a46afbbacb5.png","url":"https://www.capterra.co.il/software/110228/mailchimp","@type":"SoftwareApplication","@id":"https://www.capterra.co.il/software/110228/mailchimp#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":17572},"offers":{"price":"13","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/6/marketing-automation/software","@type":"ListItem"},{"name":"ActiveCampaign vs Mailchimp","position":3,"item":"https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp","@type":"ListItem"}],"@id":"https://www.capterra.co.il/compare/79367/110228/activecampaign/vs/mailchimp#breadcrumblist"}]}
</script>
