---
description: Compare Emma by Marigold vs CleverTap and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Emma by Marigold vs CleverTap - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Emma by Marigold \<span\>vs\</span\> CleverTap](https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap)

# Compare Emma by Marigold vs CleverTap

Canonical: https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap

> Detailed comparison between Emma by Marigold and CleverTap. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Emma by Marigold | CleverTap |
| **Overall rating** | 4.2/5 | 4.4/5 |
| **Total Reviews** | 156 | 59 |
| **Starting Price** | US$99.00 | - |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat |
| **Training Software** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Best for

### Emma by Marigold

Execute best-in-class relationship marketing strategies with an email marketing solution purpose-built for higher education, franchises, non-profits, and distributed businesses.

### CleverTap

CleverTap is built for B2C brands and used by teams responsible for retention, growth, engagement. That includes marketing, product, growth, retention, teams across multiple industries.

## Key features

### Emma by Marigold

- A/B Testing
- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Customer Database
- Customizable CTAs
- Customizable Reports
- Dynamic Content
- Email Marketing Software
- Engagement Tracking
- Marketing Automation Software
- Multi-Channel Communication
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Template Management
- Workflow Management Software

### CleverTap

- A/B Testing
- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Customer Database
- Customizable CTAs
- Customizable Reports
- Dynamic Content
- Email Marketing Software
- Engagement Tracking
- Marketing Automation Software
- Multi-Channel Communication
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Template Management
- Workflow Management Software

## Links

- [View Emma by Marigold Profile](https://www.capterra.co.il/software/75428/emma)
- [View CleverTap Profile](https://www.capterra.co.il/software/155737/clevertap)
- [View Original Comparison](https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Emma by Marigold vs CleverTap - Capterra Israel 2026","description":"Compare Emma by Marigold vs CleverTap and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.","url":"https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap","about":[{"@id":"https://www.capterra.co.il/software/75428/emma#software"},{"@id":"https://www.capterra.co.il/software/155737/clevertap#software"}],"breadcrumb":{"@id":"https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap#breadcrumblist"},"@id":"https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.il/#website"},"inLanguage":"en-IL","publisher":{"@id":"https://www.capterra.co.il/#organization"}},{"name":"Emma by Marigold","description":"Emma by Marigold is a robust email marketing platform that makes it easy for teams of all sizes to create and collaborate on beautiful campaigns across departments or locations, delivering a seamless brand experience that increases engagement and drives more revenue from email. Our team-oriented product design, powerful integrations and award-winning professional services make it easier than ever for marketers to do their very best work.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/a5f30b41-36a6-428c-bb92-c10ea03af8f7.webp","url":"https://www.capterra.co.il/software/75428/emma","@id":"https://www.capterra.co.il/software/75428/emma#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":156},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"CleverTap","description":"CleverTap is the modern, integrated, Retention Cloud that empowers digital consumer brands increase customer retention and lifetime value. For brands that understand and value user retention, CleverTap drives context and individualization with the help of a unified, deep data layer, AI/ML powered insights &amp; automation. \n\nPowered by TesseractDB (TM), the world’s first purpose-built database for user engagement &amp; retention, CleverTap delivers incredible performance, and lightning-fast processing.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/4fdba0a6-02d3-49ea-8070-bc609b99497e.png","url":"https://www.capterra.co.il/software/155737/clevertap","@id":"https://www.capterra.co.il/software/155737/clevertap#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":59},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Email Marketing Software","position":2,"item":"/directory/30013/email-marketing/software","@type":"ListItem"},{"name":"Emma by Marigold vs CleverTap","position":3,"item":"https://www.capterra.co.il/compare/75428/155737/emma/vs/clevertap","@type":"ListItem"}]}]}
</script>
