---
description: Compare GMass vs Personizely and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare GMass vs Personizely - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Email Tracking Software](/directory/31325/email-tracking/software) > [GMass \<span\>vs\</span\> Personizely](https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely)

# Compare GMass vs Personizely

Canonical: https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely

> Detailed comparison between GMass and Personizely. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | GMass | Personizely |
| **Overall rating** | 4.8/5 | 4.9/5 |
| **Total Reviews** | 1420 | 38 |
| **Starting Price** | US$25.00 | US$39.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat |
| **Training Software** | Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### GMass

Whether you need to send cold emails, mail merges, email marketing messages, internal comms, or invitations, GMass can do it all — and all inside Gmail with the best deliverability you've ever had.

### Personizely

eCommerce, SaaS, Marketplace

## Key features

### GMass

- A/B Testing
- API
- Activity Dashboard
- Audience Targeting
- Behavior Tracking
- Behavioral Targeting
- Campaign Management Software
- Campaign Segmentation
- Content Analytics
- Contextual Targeting
- Customer Segmentation
- Engagement Tracking
- Experience Management
- Real-Time Analytics
- Reporting/Analytics
- Scheduling Software
- Template Management
- Third-Party Integrations
- Visual Analytics

### Personizely

- A/B Testing
- Activity Dashboard
- Audience Targeting
- Behavior Tracking
- Behavioral Targeting
- Campaign Management Software
- Campaign Segmentation
- Content Analytics
- Content Management System (CMS) Software
- Contextual Targeting
- Customer Segmentation
- Experience Management
- Real-Time Analytics
- Reporting/Analytics
- Template Management
- Third-Party Integrations
- Visual Analytics

## Links

- [View GMass Profile](https://www.capterra.co.il/software/168452/gmass)
- [View Personizely Profile](https://www.capterra.co.il/software/177632/personizely)
- [View Original Comparison](https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare GMass vs Personizely - Capterra Israel 2026","description":"Compare GMass vs Personizely and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.","url":"https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely","about":[{"@id":"https://www.capterra.co.il/software/168452/gmass#software"},{"@id":"https://www.capterra.co.il/software/177632/personizely#software"}],"breadcrumb":{"@id":"https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely#webpage","publisher":{"@id":"https://www.capterra.co.il/#organization"},"inLanguage":"en-IL","isPartOf":{"@id":"https://www.capterra.co.il/#website"}},{"name":"GMass","description":"Transform Gmail into a powerful but easy-to-use email marketing and mail merge platform loved by more than 1.5 million people. 99% of users report the best deliverability they've ever had. Easily send campaigns by connecting a Google Sheet of contacts. Set follow-up emails to be sent sequentially until you get a reply. Personalize. Track opens, clicks, replies, and more. Automated recurring campaigns. Advanced scheduling. Great team features. Fast A/B testing. Inbox rotation. Break Gmail's sending limits. And so, so much more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/cf7fd81a-57c5-4394-82f0-229a7fc86272.png","url":"https://www.capterra.co.il/software/168452/gmass","@type":"SoftwareApplication","@id":"https://www.capterra.co.il/software/168452/gmass#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":1420,"ratingValue":4.8},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Personizely","description":"Personizely is an A/B testing and experimentation platform for businesses that want to optimize their websites based on real data. Run A/B tests and multivariate experiments on any page, from headlines and layouts to pricing and full-page redesigns, target variations to specific visitor segments, and analyze results to see what drives conversions.\n\nBeyond testing, Personizely includes website personalization and on-site widgets (popups) for use cases like list building, promotions, and surveys, so teams can deploy winning variations and tailored experiences to the right visitors. It works on any website via a custom script, with dedicated integrations for Shopify, other ecommerce platforms, major website builders, and marketing tools.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/34fc6a30-9656-4fa9-a6c2-05113c358ed7.png","url":"https://www.capterra.co.il/software/177632/personizely","@type":"SoftwareApplication","@id":"https://www.capterra.co.il/software/177632/personizely#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":38,"ratingValue":4.9},"offers":{"price":"39","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","@id":"https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely#breadcrumblist","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Email Tracking Software","position":2,"item":"/directory/31325/email-tracking/software","@type":"ListItem"},{"name":"GMass vs Personizely","position":3,"item":"https://www.capterra.co.il/compare/168452/177632/gmass/vs/personizely","@type":"ListItem"}]}]}
</script>