---
description: Compare Similarweb vs Kantar Marketplace and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Similarweb vs Kantar Marketplace - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Web Analytics Software](/directory/30073/web-analytics/software) > [Similarweb \<span\>vs\</span\> Kantar Marketplace](https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace)

# Compare Similarweb vs Kantar Marketplace

Canonical: https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace

> Detailed comparison between Similarweb and Kantar Marketplace. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Similarweb | Kantar Marketplace |
| **Overall rating** | 4.6/5 | 4.0/5 |
| **Total Reviews** | 260 | 1 |
| **Starting Price** | US$125.00 | £250.00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, 24/7 (Live rep) |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Best for

### Similarweb

Serving over 6K customers from startups to Fortune 500s, Similarweb is the top choice of online companies that want to understand their industry, outperform their competitors, and convert more.

### Kantar Marketplace

Insights professionals, marketers, or agencies that need fast, reliable feedback.

## Key features

### Similarweb

- Ad hoc Reporting
- Benchmarking
- Customer Segmentation
- Customizable Reports
- Dashboard Software
- Data Source Connectors
- Data Visualization Software
- Lead Generation Software
- Mobile Keywords
- Monitoring
- Multi-Language
- Natural Language Processing
- Performance Management
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Single Sign On Software
- Statistical Analysis Software
- Visual Analytics
- Web Tracking

### Kantar Marketplace

- Benchmarking
- Customer Segmentation
- Dashboard Software
- Data Visualization Software
- Multi-Language
- Reporting & Statistics
- Reporting/Analytics
- Single Sign On Software
- Statistical Analysis Software
- Visual Analytics

## Links

- [View Similarweb Profile](https://www.capterra.co.il/software/148472/similarweb-pro)
- [View Kantar Marketplace Profile](https://www.capterra.co.il/software/218641/kantar-marketplace)
- [View Original Comparison](https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Similarweb vs Kantar Marketplace - Capterra Israel 2026","description":"Compare Similarweb vs Kantar Marketplace and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.","url":"https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace","about":[{"@id":"https://www.capterra.co.il/software/148472/similarweb-pro#software"},{"@id":"https://www.capterra.co.il/software/218641/kantar-marketplace#software"}],"breadcrumb":{"@id":"https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace#breadcrumblist"},"@id":"https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.il/#website"},"publisher":{"@id":"https://www.capterra.co.il/#organization"},"inLanguage":"en-IL"},{"name":"Similarweb","description":"At Similarweb, we’re dedicated to helping businesses harness the full power of the digital world. Our solutions address a wide range of needs - from in-depth competitive analysis across marketing channels to actionable, large-scale data insights.\n\nWith Similarweb, you benefit from:\n\n- Vast Data Coverage: Access intelligence from 1B+ websites, 8M apps, and 3M brands.\n- Live Insights: Track 5B search terms, 250M display ads, and 10B content pages in real time.\n- Global Perspective: Evaluate markets across 190 countries and 210 industries.\n\nTrusted by thousands of organizations - from startups to Fortune 500s - Similarweb is the go-to platform for gaining a competitive edge and driving lasting growth.\n\n\"During Black Friday, we leveraged Similarweb's insights to map trends and user behavior. This strategy led to a 20% increase in sales, showcasing how data-driven planning drives impactful results in key retail moments.\" - Cappuccino Digital (marketing agency).","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/406150aa-d47d-4375-832d-f8a0a2f63aa2.png","url":"https://www.capterra.co.il/software/148472/similarweb-pro","@id":"https://www.capterra.co.il/software/148472/similarweb-pro#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":260},"offers":{"price":"125","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux"},{"name":"Kantar Marketplace","description":"Kantar Marketplace is an automated market research platform designed for insights professionals, marketers, and agencies who want to test, learn, and move faster.\n \nThe platform is built on a foundation of industry-leading expertise and proven methodologies, delivering decision-worthy results in hours, not days via best-in-class intuitive dashboards.\n \nIt features a comprehensive suite of consumer insights tools, including survey and AI-based research solutions, validated to predict sales and brand growth. The platform enables brands to make informed, data-driven decisions to stay ahead of the competition, better understand their consumers and launch impactful campaigns.\n \nKantar Marketplace is the go-to platform for brands seeking to adapt, optimise, and stand out in a competitive landscape.\n \nDon't miss out—explore everything Kantar Marketplace has to offer and grow your marketing and foster innovation today!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/e0af8211-97f5-4028-ad4f-a94ff02f83a5.png","url":"https://www.capterra.co.il/software/218641/kantar-marketplace","@id":"https://www.capterra.co.il/software/218641/kantar-marketplace#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.il/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":1},"offers":{"price":"250","@type":"Offer","priceCurrency":"GBP"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Web Analytics Software","position":2,"item":"/directory/30073/web-analytics/software","@type":"ListItem"},{"name":"Similarweb vs Kantar Marketplace","position":3,"item":"https://www.capterra.co.il/compare/148472/218641/similarweb-pro/vs/kantar-marketplace","@type":"ListItem"}]}]}
</script>