---
description: Compare Act-On vs Mailchimp and other vendors. Get features, price, and user reviews at a glance with detailed information about trial versions, customer support, and product features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Act-On vs Mailchimp - Capterra Israel 2026
---

Breadcrumb: [Home](/) > [Lead Generation Software](/directory/30963/lead-generation/software) > [Act-On \<span\>vs\</span\> Mailchimp](https://www.capterra.co.il/compare/103468/110228/act-on/vs/mailchimp)

# Compare Act-On vs Mailchimp

Canonical: https://www.capterra.co.il/compare/103468/110228/act-on/vs/mailchimp

> Detailed comparison between Act-On and Mailchimp. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Act-On | Mailchimp |
| **Overall rating** | 4.3/5 | 4.5/5 |
| **Total Reviews** | 258 | 17572 |
| **Starting Price** | US$900.00 | US$13.00 |
| **Free Trial** | - | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation | Live Online, Webinars, Documentation, Videos |

## Best for

### Act-On

Act-On serves 4800+ customers worldwide, ranging in size (small and mid-size businesses, enterprise departments) and industry (financial services, healthcare, manufacturing, education, tech).

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

## Key features

### Act-On

- API
- Activity Tracking
- CAN-SPAM Compliance
- Campaign Scheduling
- Conversion Rate Optimization
- Customizable CTAs
- Dynamic Content
- Engagement Tracking
- Lead Generation Software
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Marketing
- Social Media Integration
- Social Media Monitoring Software
- Subscriber Management
- Website Visitor Tracking
- Workflow Management Software

### Mailchimp

- API
- Activity Tracking
- CAN-SPAM Compliance
- Campaign Scheduling
- Conversion Rate Optimization
- Customizable CTAs
- Dynamic Content
- Engagement Tracking
- Lead Generation Software
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Marketing
- Social Media Integration
- Social Media Monitoring Software
- Subscriber Management
- Website Visitor Tracking
- Workflow Management Software

## Links

- [View Act-On Profile](https://www.capterra.co.il/software/103468/act-on)
- [View Mailchimp Profile](https://www.capterra.co.il/software/110228/mailchimp)
- [View Original Comparison](https://www.capterra.co.il/compare/103468/110228/act-on/vs/mailchimp)

-----

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